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Apple reveals new AI architecture built around Google Gemini models

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331–340 of 609 posts

Re: Apple reveals new AI architecture built around Google Gemini models

#331
post #177

Earlier quoted context omitted.

This has been the case for quite a while. Like Reminders - You can't replace the phrase "Siri, remind me to ___" with a third party app. I'm surprised the EU lets them ship Reminders there.

That’s changing this year. They specifically demoed “send a message” and it went through their sample app, but there’s a schema for Reminders. “Make your reminder app’s actions available to Apple Intelligence and Siri by adopting schemas for common reminder actions.” https://developer.apple.com/documentation/appintents/app-sch... https://developer.apple.com/videos/play/wwdc2026/240

Oh wow. That's a big deal. Thank you for the heads up!

Re: Apple reveals new AI architecture built around Google Gemini models

#332

Earlier quoted context omitted.

I don't think they're "trusting Google" with anything. It's a Google model run by Apple, just like you download a model from Hugging Face to run when you want to.

updated my post to reflect this, thanks.

You bet! Also I appreciate your edit, a lot of people don't understand how much benefit they can bring to this community by doing that!

Re: Apple reveals new AI architecture built around Google Gemini models

#333
post #301
post #230

Earlier quoted context omitted.

Apple loves to play dumb about this stuff. The EU imposes a pretty straightforward regulation regarding equality of access. Apple seems to come up with all sorts of "solutions" to this "problem", and each one never amounts to true equality of access. They could easily just allow users to decide "Do you want to give this app unfettered access to all your device data, including other apps' data?". Let users decide. 99%…

> There are 2 potential outcomes: either the sky really does fall, and there's a meaningful uptick in bad things happening to iPhone users, in which Apple can easily point the finger at the EC and say "they made us do this". Apple looks like the good guys who put up a good fight for their users, but ultimately their hands were tied, and they'll probably get the revisions to EU law they're so desperately fighting for.…

I agree. Safeguarding data and user freedom are 100% compatible, no brinkmanship required.

Re: Apple reveals new AI architecture built around Google Gemini models

#334

Earlier quoted context omitted.

If Apple is running the inference from Apple iPhones and Apple data centers then Apple has operational control. Google’s influence ends the moment they hand the weights over to Apple.

They are using Google Cloud. https://security.apple.com/blog/expanding-pcc/?linkId=100000... "Now, we are collaborating with Google and NVIDIA to run new Apple Intelligence workloads on Google Cloud, extending our industry-leading PCC privacy commitments to third-party data centers for the first time."

Per that link: I think there's an interesting question about whether a nefarious actor who's infiltrated a cloud provider with physical access to machines that are running signed operating systems, with signed binaries, with TDX remote attestation, and with hardware supply chain verification, has the ability to break the privacy guarantees of a tenant with Apple's sophistication.

Certainly, one could tamper with the hardware, but could one do it in a way that wouldn't get that machine immediately flagged, removed from the routing pool, and told to wipe its memory immediately, by a watchtower (perhaps even the routing layer itself) that runs in a separate secure Apple datacenter?

Re: Apple reveals new AI architecture built around Google Gemini models

#335
post #281
post #257

Earlier quoted context omitted.

> There are 2 potential outcomes: either the sky really does fall, and there's a meaningful uptick in bad things happening to iPhone users, in which Apple can easily point the finger at the EC and say "they made us do this". Apple looks like the good guys who put up a good fight for their users, but ultimately their hands were tied, and they'll probably get the revisions to EU law they're so desperately fighting for.…

People will absolutely not blame Apple if the exact thing they warned would happen, and said would be really bad, actually turns out to happen and be really bad. Apple has very well-funded PR. They will make sure that the EC is blamed. Then, they get to be the heroes once the law is changed to allow them to come to everyone's rescue by banishing all third-party app access forever. They would ultimately be the saviour…

Yes they will. People are blaming Apple already for not being separate enough from Google.

Re: Apple reveals new AI architecture built around Google Gemini models

#336
post #328

Earlier quoted context omitted.

And that's exactly how it works for apps you download from the App Store. Apple even makes app publishers declare data collection and privacy practices on the App Store before you install apps. It's clearly just Apple not wanting to further open up their platform to competition.

Not only that but it's an honour system they aren't checking any of the privacy policies or labels for accuracy, just last year a whole bunch of high-profile apps like Candy Crush Saga and Clash of Clans got caught claiming suitability for all ages while their privacy policies banned under 13s so they could advertise and collect data indiscriminately.

They should be checking things like that. It's something that you'd expect to be covered by Apple's 30% cut.

Re: Apple reveals new AI architecture built around Google Gemini models

#337

Earlier quoted context omitted.

If Apple is running the inference from Apple iPhones and Apple data centers then Apple has operational control. Google’s influence ends the moment they hand the weights over to Apple.

They are using Google Cloud. https://security.apple.com/blog/expanding-pcc/?linkId=100000... "Now, we are collaborating with Google and NVIDIA to run new Apple Intelligence workloads on Google Cloud, extending our industry-leading PCC privacy commitments to third-party data centers for the first time."

They are not _only_ using Google Cloud. They continue to build and invest in their own datacenters. It's not a binary choice.

Re: Apple reveals new AI architecture built around Google Gemini models

#338
Let us hope the EU forces Apple to allow the end-user to choose the external model: Wouldn’t it be amazing having privacy first local models calling out via a welldefined open protocol to a model of your choice: Claude, Grok, DeepSeek?

Sounds like OS architecture done right - screw the kickback business model.

Re: Apple reveals new AI architecture built around Google Gemini models

#339
post #230

Earlier quoted context omitted.

It’s the DMA regulation that forces Apple to give the same access as they have to other AI chat apps. Once it leaves the device Apple does not know what those other ai chat apps will do with the gathered data. > Siri AI is private by design and deeply integrated across Apple’s platforms using on-device processing and Private Cloud Compute, which extends the privacy and security of iPhone into the cloud. However, unde…

Apple loves to play dumb about this stuff. The EU imposes a pretty straightforward regulation regarding equality of access. Apple seems to come up with all sorts of "solutions" to this "problem", and each one never amounts to true equality of access. They could easily just allow users to decide "Do you want to give this app unfettered access to all your device data, including other apps' data?". Let users decide. 99%…

> There are 2 potential outcomes: either the sky really does fall, and there's a meaningful uptick in bad things happening to iPhone users, in which Apple can easily point the finger at the EC and say "they made us do this". Apple looks like the good guys who put up a good fight for their users, but ultimately their hands were tied, and they'll probably get the revisions to EU law they're so desperately fighting for. > > The other possibility is that the sky does not fall, and Apple looks both silly and malicious at the same time for ever having suggested that it would, which was clearly in bad faith.

I think the most likely outcome is between these two extremes. My personal data ends up sold to shady companies who use it to target ever more invasive advertising at me in places I wouldn't expect/. Like a boiling frog, I won't really notice the difference and my life will gradually become a little shittier.

Re: Apple reveals new AI architecture built around Google Gemini models

#340
post #211

Earlier quoted context omitted.

Yet somehow all the government/EU-institution pages I visit also choose to track and throw the popup.

Yes, there's a lot of cargo culting in web development. Many US based companies also do this for US visitors, which is absolutely not required by the GDPR and related regulations, because they don't apply there. The law states: > Receive users’ consent before you use any cookies except strictly necessary cookies. Strictly necessary: > These cookies are essential for you to browse the website and use its features, suc…

You're just acknowledging that intent!=effect, which is a primary criticism of these laws.
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