So many words to defend the indefensible. Its not a "war", it is asserting the collective will of an entire continent (made up of fairly diverse cultures and a long history of painful social strife, political and racial oppression and persecution). The aim is to close Pandora's box that was (as it happened) opened by the amoral and asocial advertising industry that cannot see beyond its (admittedly long) nose. The is…
What makes me pause is that there are truly people who are like "Pff! Free society!" or "Pff! Survival of the human race on planet earth!" and then go to explain how their profits are really what the rest of us should care about. In their worst version these people would sell Cyclon-B to the nazis if it just made them a good enough profit and there are people who see that kind of apocalyptic nihilism and confuse it with strength and power.
The rest of us should ban, tax, punish and prevent more of this totally braindead behaviour. Go ahead and make a profit, but if you can't manage to make it in a way that doesn't impact the rest of us, you can go fuck yourself.