Guess what? It's just a location. Everyone has different tastes and different priorities. Some people are happy with where they live and wouldn't consider living anywhere else. Others wish they could move somewhere else where the pace of life is different -- slower or faster. Some people want a big house and plot of land. Others don't want to deal with the hassles of home ownership and like renting a modestly sized apartment.
Why do we feel the need to keep arguing this? Just let people live where they want to live, and stop wasting time evangelizing any particular city. No one needs to justify their city of choice.