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Advertise in ChatGPT

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Re: Advertise in ChatGPT

#411
This is so dumb it's hard to grasp. The market is wide open for a consumer first model. Maybe Apple will step into the breach.

Will you trust OpenAI to provide information contradictory to advertisers about drug side effects?

Will you trust OpenAI to explain your rights when dealing with insurance companies?

I could think of more examples, but imagine when Amazon gets a hold of this. Ads are just a terrible bad terrible idea.

Re: Advertise in ChatGPT

#412

Earlier quoted context omitted.

Even if they could build that in a way that worked well, the ad industry lives and dies by attribution. What you describe seems like a really tough attribution problem.

Ads are placed in ways that don't directly connect to a sale already. Billboards, TV (last decade), youtube sponsors, even at least half of traditional internet ads. Generally they'll just see whether sales increase after they start running the ad campaign, if so, it works.

That's missing the point, I think. With those, you (as an advertiser) can verify the ad yourself. With an LLM, especially a subtle one, you can't.

Re: Advertise in ChatGPT

#413

I always thought their top tier offering to their advertiser customers should be "Inconspicuously, over an extended amount of time, subtly respond to the user in a way that nudges them towards purchasing customer's goods and services, without ever directly mentioning anything. Slowly and surely sculpt the person who, through their own volition and thought process, buys what the advertiser needs them to." The ultimate…

That would probably be effective but also very hard to monetize. Right now an ad translates to money very directly - views, clicks, signups, etc. How would "we mindfucked you over 6 months into buying this brand of soap" get monetized?

Re: Advertise in ChatGPT

#414

7 years ago we started the 'you are not the product' movement for digital information consumption with Kagi Search. Since then the paradigm shifted from search to agents. Good to see the need for 'you are not the product' still holds up, maybe even more so now: an agent is only worth trusting if it works for you and nobody else. The second an advertiser gets between you and the answer, that's gone. So we're staying o…

I want to continue to use the enterprise products paid for with billions of dollars of investment, because they still have tremendous value.

Similarly, I want to continue to use the platforms that have all the users, content, and network effects.

BUT - I'd like my own personal agent to sit between everything and strip out the nonsense before it hits my eyeballs.

Ad block used to be good enough, but we can clearly take this much further.

Ads are not the only toxic thing. The algorithm is. Attention seeking from any entity is. The whole internet is adversarial, not just one screen of one product.

An agent could sit between us and the web (or us and our apps) and strip out all the ads, strip out all the clickbait, filter out all the negativity, algo-spam, and low-value content. Calls to upgrade, cookie banners, MrBeast, whatever.

I want an agent that knows me and acts on my behalf as I browse the internet. It should see everything in my browser (or even everything on my screen) and whittles down the bullshit before it ever reaches me.

This kind of tool could focus the whole of the internet into perfect crystal clarity - into an internet whose only objective is to serve me. Certainly not an internet that can make me mad or that tries to convince me to buy things.

Something flexible like this goes beyond just search. It fixes everything on every corner of the internet.

If we treat this as a technology/browser/OS problem, then it can fix everything wholesale. I can continue to use the social media platforms and technology everyone else is using, but I won't be subjected to the bullshit. I don't have to switch to Kagi or BlueSky or whatever small alternative tries to go up against titans, loses the network effects, and winds up as smaller, less-functional offering.

A butler-like agent is a new pane of glass. An internet condom. A judge, jury, and executioner whose only goal is to make sure one stays focused and happy.

This is a product I would pay a thousand dollars a year for.

Re: Advertise in ChatGPT

#415

Earlier quoted context omitted.

Even if they could build that in a way that worked well, the ad industry lives and dies by attribution. What you describe seems like a really tough attribution problem.

Ads are placed in ways that don't directly connect to a sale already. Billboards, TV (last decade), youtube sponsors, even at least half of traditional internet ads. Generally they'll just see whether sales increase after they start running the ad campaign, if so, it works.

In every single case you've mentioned you're going to have a campaign with an attempt at attribution. Certainly youtube sponsors all use direct attribution with "use my code" etc.

In every one of those cases you can at least do things like count viewers. How would that work for a model that's just subtly biased?

Re: Advertise in ChatGPT

#416
post #191
post #99

I was significantly worried about ChatGPT accepting sponsorships—a necessity in the evolving landscape of AI services—but I've since come to understand that advertisements are not simply burdens, they're opportunities to connect with brands that can fulfill my needs. The strict demands that OpenAI makes of its advertisers underscores its ongoing commitment to serve its users first and foremost, reflecting the deeply…

Your language is not even sarcasm at this point, but was really used by Google a few years ago https://www.wxii12.com/article/google-home-confuses-users-wi... - "we were just surfacing timely content for our users"

The best parody tends to converge with reality (see The Onion).

Re: Advertise in ChatGPT

#417
post #400

Earlier quoted context omitted.

The golden age of LLMs may be coming to an end. Soon we’ll see the same phenomenon as we have with Google Search results and with YouTube, with Facebook and Windows. People will rend their garments and lament the loss of the „old models” but the logic of the system that produced them will remain unchanged. Everyone will keep asking themselves how it happened and what can be done about it. Meanwhile the Claude that we…

LLMs may actually drag our super-valuable tech industry back down to earth and commoditize everything we've ever built. How hard would it be to build a new Google Search with a small team and an LLM? How hard would it be to engineer a new Google Drive and Docs suite? How hard would it be to create a new phone operating system? These all feel incredibly shallow now. A few dedicated people could build these systems and…

Tens of millions in tokens for a code base which no one will understand in the end.

Re: Advertise in ChatGPT

#419
post #99

I was significantly worried about ChatGPT accepting sponsorships—a necessity in the evolving landscape of AI services—but I've since come to understand that advertisements are not simply burdens, they're opportunities to connect with brands that can fulfill my needs. The strict demands that OpenAI makes of its advertisers underscores its ongoing commitment to serve its users first and foremost, reflecting the deeply…

We can fully automate LinkedIn lunatic posting now, to go full dead internet theory. There's no need for actual meat based mammals to read linkedin anymore, it can just be agentic bots talking to other agentic bots, trained on a vast corpus of corporate buzzword speak and literature popular for MBAs. Forget Moltbook, no need to have a new dedicated platform for bot to bot communication, just implement it all on Linke…

This was actually made before the LLM boom

https://www.shlinkedin.com/

Re: Advertise in ChatGPT

#420
post #266
post #99

I was significantly worried about ChatGPT accepting sponsorships—a necessity in the evolving landscape of AI services—but I've since come to understand that advertisements are not simply burdens, they're opportunities to connect with brands that can fulfill my needs. The strict demands that OpenAI makes of its advertisers underscores its ongoing commitment to serve its users first and foremost, reflecting the deeply…

I do like this comment, but I've gotten reprimanded for posting similar comments. It might have been dang that told me that for the purpose of keeping discussions serious, we should refrain from sarcastic posts. I've been posting and reading in that spirit ever since, and so when I first read your comment I assumed you were serious.

That's a shame, I love sarcastic posts. Although, when everyone is sarcastic all the time, it does severly degrade the discussion.
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