I genuinely thought this was a joke when I saw the headline, and I had to double check the domain name to verify that this wasn't a parody. Apart from being absolutely abysmal marketing, the front page alone is wildly inconsistent: * "Welcome to Microsoft 365 Copilot" * "The Microsoft 365 Copilot app (formerly Office) [...]" * "Microsoft 365 (formerly Microsoft Office 365) is a subscription service [...]" Which is it…
IIRC one point Microsoft had a marketing campaign where they associated everything with ".NET" and nobody could explain exactly what ".NET" even was. Here we go with Copilot.
Microsoft Office renamed to “Microsoft 365 Copilot app”
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Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#222> "Show me the incentive and I'll show you the outcome" > -Charlie Munger
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#223"The Microsoft 365 Copilot app (formerly Office)" has got to be the worst rebrand ever. This is gonna be up there with Twitter's rebrand as a case study 20 years down the line.
Renaming that app "Office app" didn't do much to explain what it was for or what it was good at, especially with the confusion of "Office suite" and "Office app". (Some of that seemingly intentional with "Office app" trying to be a "Start Here" for Office documents.) I think that rename was worse than the new one.
With the rename to "Microsoft 365 Copilot app" there's actually new features and some idea of what the app is now for ("doing LLM things while wearing a corporate document fursona"). It's a dumb name, but a dumb name for an app that's a little less dumb.
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#224So you don't even have Copilot in the Microsoft 365 Copilot app
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#225Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#226Earlier quoted context omitted.
HBO Max was renamed to just Max. They've now changed it back.
I don't know how they could look at a brand like "HBO Max" and, somehow, deduce that "Max" is the most important part of the name.
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#227Such confusing naming they can't even keep it straight in the announcement. "The Microsoft 365 Copilot app" in the introductory paragraph. Then there's a button "Buy Microsoft 365" The link below is as "Download Microsoft 365 apps for MacOS" And the file you get is: Microsoft_365_and_Office_16~Installer.pkg So is it the "Microsoft 365 Copilot app", or is it just "Microsoft 365" or multiple "Microsoft 365 apps"? Above…
I'm struggling to determine whether it is a singular "app" or multiple apps for various "Microsoft 365" functions, or both.
The "Office app" itself was mostly just a launcher for the other apps. Now it is also/primarily an LLM chat interface.
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#2281975: Traf-O-Data renamed Microsoft. Traffic counting ditched. Visionary. 1985: MS-DOS released. Users typed everything. Peak convenience. 1995: Windows 95 launched. Clippy forced assistance. Users thrilled. 2012: Metro interface rolled out. Tiles everywhere. Intuitive design. 2014: Windows Azure renamed Microsoft Azure. “Windows” dropped. Bold move. 2020: Office 365 renamed Microsoft 365. Bing renamed Microsoft Bing…
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#229I genuinely thought this was a joke when I saw the headline, and I had to double check the domain name to verify that this wasn't a parody. Apart from being absolutely abysmal marketing, the front page alone is wildly inconsistent: * "Welcome to Microsoft 365 Copilot" * "The Microsoft 365 Copilot app (formerly Office) [...]" * "Microsoft 365 (formerly Microsoft Office 365) is a subscription service [...]" Which is it…
Re: Microsoft Office renamed to “Microsoft 365 Copilot app”
#230I genuinely thought this was a joke when I saw the headline, and I had to double check the domain name to verify that this wasn't a parody. Apart from being absolutely abysmal marketing, the front page alone is wildly inconsistent: * "Welcome to Microsoft 365 Copilot" * "The Microsoft 365 Copilot app (formerly Office) [...]" * "Microsoft 365 (formerly Microsoft Office 365) is a subscription service [...]" Which is it…
IIRC one point Microsoft had a marketing campaign where they associated everything with ".NET" and nobody could explain exactly what ".NET" even was. Here we go with Copilot.