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Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

gizmodo.com

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Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#201

Post by ocodo »

Someone wrote: post #171
haunter wrote: post #41

Earlier quoted context omitted.

>maybe I'm missing something obvious here. It's an expensive gadget for a niche [0] market. $3500 is an incredibly high price for what it is. 0, https://store.steampowered.com/hwsurvey/ 1.75% of Steam users have a VR headset as of June this year which is lower than the people who are using Linux for gaming (2.08%). So you can see how small the VR market is. And the top alternatives are $500 (Quest 3) and $1000 (Valve…

> $3500 is an incredibly high price for what it is. I think “$3500 is an incredibly high price for what it does for me” is true for most consumers, but if that were incredibly high for what it is , we’d see other companies sell comparable hardware at half the price. I also think that means they have a bigger problem than just bringing the price down. What it is is incredible, but what it does for me ? Mwah. I don’t t…

"Mwah" is an onomatopoeia for air-kiss, I guess you mean "Meh"

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#202

Post by tpush »

al_borland wrote: post #130
hunterclarke wrote: post #31

I was in an Apple Store the other day for something unrelated. While waiting, I asked one of the employees if I should try the AVP. Their response was "it's cool I guess. Probably not worth the effort." Pretty telling.

Wow, it sounds like the quality of employees at the Apple Store has really taken a nose dive. I could never imagine anyone who worked there saying something like that in the past.

You mean, being honest?

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#203

Post by wkat4242 »

elabajaba wrote: post #198
wkat4242 wrote: post #165

Earlier quoted context omitted.

Does it really need a CPU as powerful as a MacBook Pro though, I wonder. It certainly doesn't offer the same capabilities as one. This looks like one of the primary targets to start cutting.

VR needs a more powerful CPU and GPU than a MacBook Pro needs if you're trying to break into the VR gaming market (not saying you need a faster CPU than an M3, but VR is extremely demanding and will use all the CPU and GPU you can throw at it to maintain 90+fps with multiview rendering), especially since Apple keeps pushing Metal and not supporting Vulkan. (Metal tends to have higher CPU overhead vs Vulkan, and means…

If you really want powerful VR yes, but this is not what Apple is going for at all. They're only doing some very basic AR usecases with floating windows.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#204

Post by asdff »

crazygringo wrote: post #127
taeric wrote: post #118

Earlier quoted context omitted.

The watch is a bit odd, though? It is, far and away, more of a fashion purchase than it is anything else. Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it.

> Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it. I think you're just mistaken, then. Health and fitness absolutely is the driver. They tried to market it as a fashion purchase in v1, and then gave up on that. It can still be fun with different straps, but I don't know of anyone who considers it a fashion purchase.

garmin watches are so much better for that though.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#205

Post by TheLoafOfBread »

walterbell wrote: post #19
LordKeren wrote: post #7

While I think this was largely expected from everyone following AVP, it will be very interesting to see how Apple attempts to salvage this project. They’ve really backed themselves in to a corner with the pricing of their headset far exceeding what all but the most enamored enthusiasts are willing to stomach. On top of that, the sales are so bad that it is not worth companies of nearly any size to dedicate time to cr…

> Apple is probably going to have to light a gigantic stack of cash on fire to try to course correct this. Or they’ll cut their losses and write it off entirely Much cheaper: ship a bug that allows OS jailbreak to run VMs. See what unshackled creators develop. Add official interfaces to support those use cases. Rinse & repeat.

> ship a bug that allows OS jailbreak to run VMs

That's why I am always surprised when somebody calls it a devkit. It is just a coping mechanism for a failed product.

Furthermore if Apple wants to turn it into such devkits, why do such weird and unnecessary mating rituals? Just let anyone who has active developer license on Apple ID to modify Vision OS and see what they are going to come up with. Apple will then add it into Vision OS and ban people who come up with the solution at a first place. As it is done in AppStore today.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#206

Post by jdmoreira »

HumblyTossed wrote: post #122
jdmoreira wrote: post #37

Earlier quoted context omitted.

Headphones for your eyes. That's the product and its inevitable in some form or another. Its just too early

People don't like stuff on their face. People wear contacts or get surgery to avoid wearing glasses. People don't like stuff on their face. I paid for college working in the eyeglass industry and it's nearly universal that people "wish they didn't have to wear glasses". People don't like stuff on their face.

I didn't like headphones before AirPods. It might take a long time... maybe it's even a neuro plug at some point. I don't know but people will want to hijack their vision for sure.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#207

Post by fingerlocks »

tomwojcik wrote: post #140
tomwojcik wrote: post #135

Earlier quoted context omitted.

I used to work in game dev ~9 years ago. iPhone is where the users are, so naturally that's your main target. But your game will accomplish success only if you're featured in the app store (I don't own apple so this might have changed drastically). But in order to get featured... Haptic feedback in the newest iphone? You need to support it in order to be featured. You can play games on apple watch? If you support it,…

I can't seem to be able to edit. My wording was incorrect. It was not needed to implement all those useless features to get your game featured in the store, but very helpful. And it makes sense, imo.

My app was featured many years ago, and yes it’s true that they request changes to support the latest SDK. They weren’t feature requests though, more like removal of deprecated API calls, following the UI guidelines, and accessibility was a big one. But no I wouldn’t call any of those “useless features”.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#208

Post by thiht »

zamadatix wrote: post #44
skilled wrote: post #6

The thing costs a bazillion dollars, what did they expect… people to suddenly wear this for day to day tasks? I said it on the day they first announced it, as soon as the media hype was over, no one would ever mention it again. Other than price, not sure what else they could do to make it appealing.

I don't think the price itself is the root problem. I mean don't get me wrong if it were $350 it'd sell a lot more than $3,500 but the point is it still wouldn't sell well anyways so why only ever talk about how it costs a lot. To me the problem with the Vision line is it doesn't give any compelling reason to want it now or in the imminent future, even if it were priced similarly to lower end headsets, to really driv…

I don't know if it's the root problem, but it's the first and biggest problem. I earn a comfortable salary in France and although I think I would like to get one (the movie watching experience looks really cool), there's absolutely no way I'll spend more than 1 month of salary in this. I don't even know if I would like the thing, even if I were to buy it, I can't afford to buy it and then not using it because it turns out to be useless.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#209

Post by jonwinstanley »

CivBase wrote: post #133
jonwinstanley wrote: post #61

Earlier quoted context omitted.

Exactly. Revisit this stat in a couple of years once we are all talking about Vision Pro v3? This product is going to take a while to a) get good and b) go mainstream

I think it's pretty optimistic to expect either of those will be realized in a couple of years. If Apple does release a v3 in that time (big if), I'm doubtful it will amount to more than a minor iteration on the first gen model. I think Apple is probably happy to let this stay a niche product with a very slow release cadence. After all, why would they release a v2 next year? What significant improvements could they m…

Sorry, I shouldn’t have been so specific. I meant come back in a few years and see where the product is once it’s had a few revisions.

I personally think it’ll be a big success but have no idea how long it might take.

Re: Apple Vision Pro U.S. Sales Are All but Dead, Market Analysts Say

#210

Post by Theodores »

I can remember the virtual IO headset from 25 years ago, great for playing games and for watching TV whilst doing the washing up in the kitchen - or so the marketing men said.

This last application amused me because nobody does washing up, they just use dishwashing machines or eat disposable junk food, plus the family unit has been atomised.

I spoke enthusiastically about these headsets to a friend and his conclusion was that people just would not want these things on their faces. People go out to be seen as well as to see.

In recent years we have had people scorn the failed IO Goggles for the latency, low resolution and price, to claim that Meta and others have fixed these problems. They might have done, but they haven't conquered games or transport. You would think kids would be wearing these things on long car journeys and grown ups using them on plane flights.

Nothing has changed significantly for the mass market and these Apple VR headsets are clunkier than what we had 25 years ago, I am sorry to say. They are more expensive too.

If they were an open platform, a glorified monitor, they would have a niche with VR applications, such as when you want to present a 3D model to someone, for example, a building or a car, where the ability to have a proper walkaround has some advantage in impressing the client.

Civilians, whom this product is aimed at, do not and will never have the hard to learn 3D content creating skills. Nobody is going to remodel their kitchen with these gadgets.

Really it is for gaming where this product should win.

The elephant in the room is glasses, anyone with the money for this gadget wears glasses and they don't really mix.

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