Earlier quoted context omitted.
This iPhone trope has gotta die. I worked at Motorola when the iPhone came out. Every single engineer knew this thing would blow everything else out of the water. It was one of the largest leaps in consumer tech devices ever. I assure you the Vision Pro is nowhere close to that.
Vision Pro is not earth shaking or category defining. It's entering a crowded market that isn't even that big. As the premium option. Climbing that hill is going to be a very tall order. Apple's brand will not be a moat, either. Zuck's initial response to Vision Pro [1] was the correct one: > From what I’ve seen initially, I’d say the good news is that there’s no kind of magical solutions that they have to any of the…
I don't think this will be an easy market for anyone. It's low attachment, low critical app space.
I want to believe, though.