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Twitter has officially changed its logo to ‘X’

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Re: Twitter has officially changed its logo to ‘X’

#541

Post by mrkramer »

heyjamesknight wrote: post #441

I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…

>Throwing all of that away so Elon can use a domain he's sat on since '99 seems exceedingly foolish.

Elon is driven by emotions not rationality but I wouldn't be surprised if he goes back to the Twitter logo and brand after he realizes that nobody cares about his new logo and brand.

Like Gil Amelio said[0] about Apple, I would now say about Twitter: Twitter is like a ship with a hole in the bottom, leaking water and Elon's job is to get the ship pointed in the right direction.

[0] https://www.youtube.com/watch?v=Qv1pvRDFFqs

Re: Twitter has officially changed its logo to ‘X’

#542

Post by marcusverus »

LelouBil wrote: post #109

I hope that this will push government officials and structures to set up mastodon instances. Like one for the government where each agency has an account. Europe did this [0] and I find that it's a very good idea to have control over communication (plus since it's open anyone can do what they want with the data) [0] https://social.network.europa.eu/

Why would a government spend the time and effort to create accounts on a social media network which only reaches .1% of their population?

Re: Twitter has officially changed its logo to ‘X’

#543

Post by divbzero »

simplicio wrote: post #497
heyjamesknight wrote: post #441

I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…

Eh, I imagine people will just keep using the old nomenclature. Still, while the social network was presuambly the most valuable part of Twitter, gotta figure the brand was a non-trivial part of the 44 billion Musk paid to buy the company. Seems crazy to toss it after a few months. Also, the new brand is bad. if someone told me to check out "x.com", I would assume they were directing me to a porn site. And the logo l…

> the logo looks too much like the button you click to close your browser

… which is exactly what many us do now whenever we hit the paywall.

Re: Twitter has officially changed its logo to ‘X’

#544

Post by reustle »

martypitt wrote: post #76

Meanwhile, the x.com domain seems to be somewhat shambolic. As I write this, it hits a Godaddy parking page. According to this[0] tweet[1], it's been a Godaddy site, a dead link, a redirect, and now a godaddy site again. Shambles. [0] https://twitter.com/rothschildmd/status/1683289016723202050 [1] No, I'm not calling them X's. That name is saved for those who broke my heart, made me cry, and left me binge watching No…

> As I write this, it hits a Godaddy parking page.

Some people have assumed this is just him trolling, but I have no idea anymore...

Re: Twitter has officially changed its logo to ‘X’

#547

Post by tltimeline2 »

rapsey wrote: post #465
Merad wrote: post #370

Earlier quoted context omitted.

That's hilarious. I honestly wonder if Elon decided to do this change on Friday and had people rushing all weekend to push it out the door.

No it has probably been a plan since the beginning. He wants to build an everything app like wechat.

If it was the plan from the beginning then why announce it via rambling tweets late at night, before it's even announced to the employees? LOLOLOL. UNICODE X "ICON" LOLOLOL

Re: Twitter has officially changed its logo to ‘X’

#548

Post by rayiner »

padolsey wrote: post #504
rpastuszak wrote: post #464

In my opinion the healthiest approach is to not care. Life’s too short. Almost everything else is more important than some rich brain parasite’s midlife crisis dressed up as 5-d chess. The brain parasite feeds on attention whether positive or negative.

For myself at least, Twitter has been instrumental in my career, hobbies and friendships. But now, seeing it flounder, and having people shard off to mastadon, bsky, and siloed instances of [insert next federative platform], makes me so very sad. It feels like I’ve lost a key part of my social “surface area”. Things change, I know. What hurts though is that this didn’t need to happen. He ruined something that was, wi…

[flagged]

Re: Twitter has officially changed its logo to ‘X’

#549

Post by spacemadness »

sschueller wrote: post #8

This man is burning anything that had any value at Twitter. From an extremely valuable list of verified users to the name which is even used as a verb. There is absolutely no reason to rename Twitter. The name isn't even that stained compared to like Comcast or what ever the name was of that phone company in the 90s that sucked so bad it was renamed.

Right? Why even buy the company if you’re going to throw away the branding? I’m pretty sure he could have built his own version for a fraction of the 44 billion he spent albeit without the user base, but at least the new user base is there by choice.

Re: Twitter has officially changed its logo to ‘X’

#550

Post by erulabs »

hourago wrote: post #77
erulabs wrote: post #10

You know, for all the talk about how twitter is going downhill and making stupid decisions, this is the only one so far that really, really, does seems stupid. Verification was bad and now it’s a joke, api rate limits have some possible argument etc - but why in the hell buy a household name just to change it? Why not build X from scratch?

> Verification was bad and now it’s a joke Verification was serviceable, now it is harmful. There is a big difference there. Even if formerly was not perfect.

It was a political game for journalists and now it’s officially instead of unofficially meaningless, but it was never serviceable and certainly not “harmful”. Hyperbole is a plague.
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