This man is burning anything that had any value at Twitter. From an extremely valuable list of verified users to the name which is even used as a verb. There is absolutely no reason to rename Twitter. The name isn't even that stained compared to like Comcast or what ever the name was of that phone company in the 90s that sucked so bad it was renamed.
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* Changed the moderation policies to allow more speech that had previously been considered impermissible hate speech or violent speech.
* Increased compliance with government censorship requests (which are predominantly of the form "please make this person stop saying bad things about me," and, in many cases, isn't actually permissible under that country's constitution).