Earlier quoted context omitted.
> That's nonsense. There is nothing stopping EU citizens from buying something via my US based website while they are in the EU, and I have no obligation to have any kind of presence in the EU. Ignorance of the law is not an excuse for breaking the law. https://ico.org.uk/for-organisations/dp-at-the-end-of-the-tr... https://gdpr-info.eu/art-27-gdpr/ You seem to be arguing from how you believe it should work or how yo…
He's right though, the EU can do nothing in that case. Quite literally nothing. There is no law to abide because you don't "care" about it and there are no consequences. Practicality > useless laws
The Deloitte page I linked to gives a Chinese web store located in China with no EU presence as an example.
It's bonkers that the EU thinks they can enforce their laws in a situation like that. But then, that's why it hasn't been tested.
It's basically a 'feel good' law with no teeth (at least the extraterritorial aspects).