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Hertz paid Accenture $32M for a website that never went live (2019)

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Re: Hertz paid Accenture $32M for a website that never went live (2019)

#281
I used to work with Hertz at a shady Tribeca ad agency. Some schmoozy account exec had convinced them that view based conversion credit was equal to click based credit. So a programmatically bought banner ad, even unseen, had equal weight to an active customer searching and buying.

Made my media buying strategy that much more difficult. To question the scheme was verboten, view=intent was sacrosanct.

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#282
post #14

"Content Management – Adobe Experience Manager (AEM) was the tool of choice to update and revise the content that appears on the website." If you want to blow a massive development budget AEM is a great choice; otherwise I'd advise you to pick a different content system. This decision alone probably sunk multiple millions of dollars. The platform license alone for their operating scale was probably a half million or…

Or as it used to be known, CQ5. You wouldn't expect Adobe to have built this themselves, would you?

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#283

It’s impossible to overstate how funny the shenanigans get when you combine a technologically incompetent legacy big Co. with one of these big professional services firms. The IT consulting firm will tell you they have experience with literally everything. They’ll dig up a case study from one of their 400 offices somewhere, claiming to be experts on whatever the topic is. Meanwhile, in actuality, your project will be…

Good god. Can we have a recession where it's only these bullshit companies that get weeded out?

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#284
post #208
post #127

Earlier quoted context omitted.

The modern version of "Nobody got fired for buying IBM" is "nobody got fired by using a brand name the boss recognizes". That is what AEM does that Drupal does not. The boss doesn't know what content management even is, but they have heard of Photoshop and Acrobat so AEM must be good.

Also, they’re paying millions a year just for the license. Nobody would do that if the product wasn’t best in class right?

Guarantee they ran an RFP process for the CMS. AEM does everything its not intuitive and overly complex. Just like Concur does everything and but everyone hates it yet its defacto expense program at large companies.

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#285
post #48

It’s impossible to overstate how funny the shenanigans get when you combine a technologically incompetent legacy big Co. with one of these big professional services firms. The IT consulting firm will tell you they have experience with literally everything. They’ll dig up a case study from one of their 400 offices somewhere, claiming to be experts on whatever the topic is. Meanwhile, in actuality, your project will be…

24 year olds? Since when are they sending the senior consultants out on engagements like this! I lasted not even 6 months working in professional services, really woke me up to what "prestigious careers" really are.

Andersen Consulting/Accenture is my first job. Accenture directly sends me to the client after finishing my orientation program and 2-3 days of training. On my first day arrived at the client side for some initial discussion. I saw everyone standing with anxious faces and suddenly everyone spontaneously laughing. On lunch time, the client told me this was their first time engaging a big consultant firm and they did not expect a kid.

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#286
post #48

It’s impossible to overstate how funny the shenanigans get when you combine a technologically incompetent legacy big Co. with one of these big professional services firms. The IT consulting firm will tell you they have experience with literally everything. They’ll dig up a case study from one of their 400 offices somewhere, claiming to be experts on whatever the topic is. Meanwhile, in actuality, your project will be…

24 year olds? Since when are they sending the senior consultants out on engagements like this! I lasted not even 6 months working in professional services, really woke me up to what "prestigious careers" really are.

“Consulting is a test. You pass when you leave.” - Unknown

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#287

Earlier quoted context omitted.

The only consulting firm I've ever heard spoken of somewhat favorably is McKinsey (and then only by ex-McKinsey people)

Perhaps, but their contributions to the opiate epidemic in the US makes me dislike the company - I know I'd never work there.

Accord to another article McKinsey "encouraged ICE to give less food and medical care to detainees."

https://mattstoller.substack.com/p/why-taxpayers-pay-mckinse...

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#288

Earlier quoted context omitted.

I worked alongside one of these firms on a government contract. I was impressed by how perfectly optimized they were to extract money. The team's function was to report perfect KPIs at all costs. Managers spent virtually all their time bringing in more developers. Because "delivering a usable product" wasn't incentivized (specifically the 'usable' part, or what usability even meant), it was simply a race to generate…

And "managing expectations." If I heard that phrase once I heard it every day.

As overused as it is, it still has a core usefulness. Over-promising and under-delivering is never a good thing no matter what the situation.

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#289

It’s impossible to overstate how funny the shenanigans get when you combine a technologically incompetent legacy big Co. with one of these big professional services firms. The IT consulting firm will tell you they have experience with literally everything. They’ll dig up a case study from one of their 400 offices somewhere, claiming to be experts on whatever the topic is. Meanwhile, in actuality, your project will be…

You just describe Boeing's relationship with HCL and Infosys. I had to get out because I just felt like I was wasting my life bullshitting and delivering zero value to anyone.

Re: Hertz paid Accenture $32M for a website that never went live (2019)

#290

It’s impossible to overstate how funny the shenanigans get when you combine a technologically incompetent legacy big Co. with one of these big professional services firms. The IT consulting firm will tell you they have experience with literally everything. They’ll dig up a case study from one of their 400 offices somewhere, claiming to be experts on whatever the topic is. Meanwhile, in actuality, your project will be…

The entire business idea of these "services" is to get cheap labor, pay them $30/hr and charge clients $300/hr. Why companies go for this? Because they can't build their own IT, they have failed all the times and their CTO loves golf.

Making yourself rich off the backs of your workers isn't exactly a new idea, this is just more blatant than usual.
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