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Why is there a TikTok tracking pixel on UberEats what is this crap?

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Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#101

Post by charcircuit »

Nextgrid wrote: post #74
charcircuit wrote: post #62

Earlier quoted context omitted.

Collecting data about what you did is not necessarily spying. If a game keeps tracks of my wins. That's not spying even though it's collecting data on what I did.

My point is that it's collecting way more data than the single bit it needs in order to tell "yes this ad has been seen, increment the counter".

It's not just about telling if an ad has been seen, but what a user does on your site after clicking on the ad. Do they immediately bounce? Do they buy something?

You want to be able to see that you are actually getting a positive return from the money you are spending on ads.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#102

Post by itslennysfault »

mabbo wrote: post #56
tentacleuno wrote: post #43

The amount of tracking on this page is astounding. Just from the screenshot, I count 9 trackers: Uber Eats' own analytics sc-static.net (Snapchat? whois doesn't reveal anything.) Google Tag Manager Facebook Connect Yahoo TikTok ispot.tv (Some sort of ad management solution.) Hotjar (Behavioural analytics.) Bing

This is honestly very few considering how many different places Uber Eats probably advertises on. I work on helping new Shopify merchants get more early sales, and ads are super important for that to happen. Open up any small and growing e-commerce store and you'll see at least this many. Without ads, you don't find these small businesses, and all consumers just go to Amazon, or other large established marketplaces.

That's just 9 in this screenshot. I'm sure there are loads more if they scroll.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#103

Post by matsemann »

xico wrote: post #61
kmeisthax wrote: post #39

Earlier quoted context omitted.

This is also why even Apple and Mozilla (companies with a vested interest in harming the ad ecosystem) are pushing for various privacy-preserving ad attribution technologies. Nobody objects to UberEats knowing that their Tiktok ads are working or not - they object to Tiktok cross-referencing the data from UberEats and everywhere else to build an interest profile on them.

As a user I have the complete opposite objections: I do not see why I would have Uber run JavaScript on my machine just for them to know how well their campaigns are working, while I totally want advertisement that is highly targeted to me.

They don't have to run some weird JS, it's often just a 1px img with some query params loaded at the confirmation screen. In itself nothing annoying, the problem is how that data is combined with other data and profiling users.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#104

Post by _8j50 »

JumpCrisscross wrote: post #28
_8j50 wrote: post #20

Earlier quoted context omitted.

No. This needs to be criminalized. Not liking a good or service is one thing. Having things done to you or your information without consent for the purpose of spying on you is stalking with extra steps. Many of these companies still deprive you of your privacy even without using their services by developing shadow profiles on you.

> This needs to be criminalized Literally criminalised? As in you’ll throw people in jail for putting up a pixel? Made illegal, sure.

Yes. Make the law clear and lock up CEOs just as you would common stalkers.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#105

Post by motoxpro »

Firmwarrior wrote: post #96
tills13 wrote: post #90

Earlier quoted context omitted.

Would you be willing to pay for the content you get for free from sites like YouTube, Reddit, and HackerNews?

I'd be willing to pay the 5 cents a month or whatever it works out to be

If you're talking Facebook in the US, it will be ~40$, I would think it would be around the same for Youtube.

https://www.adexchanger.com/investment/google-reveals-youtub...

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#106

Post by NelsonMinar »

tills13 wrote: post #90
Ekaros wrote: post #51

Just in general look at those cookie consent dialogs at any site living on advertising or using it and really see the insanity of number of partners... That should show that we might actually need to burn it all down...

Would you be willing to pay for the content you get for free from sites like YouTube, Reddit, and HackerNews?

Youtube at least puts a price on this: $12/mo. $18 for a family of 5.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#107

Post by Bud »

1_player wrote: post #85
dvt wrote: post #13

As someone that has spent a sizable amount of my career in ad products, the outrage here is kind of (sadly) funny. A conversion pixel? Hah, if you only had an idea of what the Facebook data faucet looked like in 2007-2017, your hairs would stand. Pretty sure they were breaking all kinds of PII laws.

> As someone that has spent a sizable amount of my career in ad products, the outrage here is kind of (sadly) funny Imagine gloating and being proud of such a career.

No post body was provided.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#108

Post by paulcole »

dvt wrote: post #13

As someone that has spent a sizable amount of my career in ad products, the outrage here is kind of (sadly) funny. A conversion pixel? Hah, if you only had an idea of what the Facebook data faucet looked like in 2007-2017, your hairs would stand. Pretty sure they were breaking all kinds of PII laws.

What PII laws are there in the US?

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#109

Post by starsep »

refulgentis wrote: post #98
1_player wrote: post #85

Earlier quoted context omitted.

> As someone that has spent a sizable amount of my career in ad products, the outrage here is kind of (sadly) funny Imagine gloating and being proud of such a career.

Quoted post unavailable.

Ads themselves might be fine to you (I disagree). Breaking privacy laws, spying on users, and dark patterns to trick user into "consent" is not.

Re: Why is there a TikTok tracking pixel on UberEats what is this crap?

#110

Post by pc86 »

starsep wrote: post #109
refulgentis wrote: post #98

Earlier quoted context omitted.

Quoted post unavailable.

Ads themselves might be fine to you (I disagree). Breaking privacy laws, spying on users, and dark patterns to trick user into "consent" is not.

And one need have the other so I can't imagine what exactly it is you're talking about in the context of a reply to the statement "Ads are fine."
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