I deal with this on a regular basis in the research world, there is what is a really toxic and dangerous bias towards constructing the positive, i.e., making things seem, appear, and even fabricate outcomes that will be affirming of desired outcomes or other group biases. It is not research, let alone science when you are striking a positive tone, it’s fraud.
But while that's ok in a slide deck, it's _not_ ok in a research paper. Researchers aren't (shouldn't be) accountable to business outcomes, but rather the truth of what they argue.
It's tough to see this play out real time.