I think there needs to be some distinction between apps that are the main product (or close to it) and apps that support another product (like there is npo point to having the app by itself, you should already have gotten the product/account before downloading the app). I don't know too much about Apple's rules to know if they use that criteria, but it makes sense to me. An app to manage your Tesla makes no sense unl…
This is far from ideal for two reasons:
1) Some users will be paying 30% more just because they signed up in the app. How is this a good experience that protects the user?
2) most importantly, Basecamp loses the ability to manage the financial aspects of the customer relationship. They’re unable to give discounts, credit, refunds, add time to the subscription etc. It’s a hassle for all the back office management as now some customers come through a completely different billing + subscription platform.