We Wasted $50K on Google Ads So You Don't Have To (2019)

Post by amayne » Sat, Jan 25, 2020, 1:19 AM UTC

ryandrake wrote: post #132

TeMPOraL wrote: post #71

Earlier quoted context omitted.

I think the immediate target audience are still technical people. Business people dealing with business problems indeed don't think about stuff like this. But the tech people that solve business problems for business people - they absolutely do. And they're the ones that select tools and design architectures for the solution.

You know how E-mail scams are always riddled with typos and grammar mistakes? A theory is that this is a deliberate way to filter out the people too smart/cyncial to fall for the scam. "By sending an initial email that's obvious in its shortcomings, the scammers are isolating the most gullible targets. If you trash their email, that's fine. They don't want you, someone from whom there's virtually no chance of receivi…

Post by robot » Sat, Jan 25, 2020, 2:02 AM UTC

shripadk wrote: post #43

Left a comment on the IndieHackers page. Keeping a copy here for those who aren't reading the comments section. I have noticed this a lot in various websites I have helped in ad campaigns. Their biggest problem is their landing page. Just like this article uses lots of jargons to explain simple concepts, their landing page reflects the same. For those of you wanting to know more about landing page optimization just w…

Post by shripadk » Sat, Jan 25, 2020, 2:44 AM UTC

StavrosK wrote: post #144

shripadk wrote: post #43

Left a comment on the IndieHackers page. Keeping a copy here for those who aren't reading the comments section. I have noticed this a lot in various websites I have helped in ad campaigns. Their biggest problem is their landing page. Just like this article uses lots of jargons to explain simple concepts, their landing page reflects the same. For those of you wanting to know more about landing page optimization just w…

You have inspired me to add a simpler landing page to one of my services: https://imgz.org/?v=s Also, should landing pages differentiate based on the query string ("?v=s" here), or be hosted on a new path?

Post by rhizome » Sat, Jan 25, 2020, 3:19 AM UTC

mlonkibjuyhv wrote: post #152

shripadk wrote: post #43

Left a comment on the IndieHackers page. Keeping a copy here for those who aren't reading the comments section. I have noticed this a lot in various websites I have helped in ad campaigns. Their biggest problem is their landing page. Just like this article uses lots of jargons to explain simple concepts, their landing page reflects the same. For those of you wanting to know more about landing page optimization just w…

Please, this whole "Ship products faster with better ..." has got to stop. Just the other day I went looking for some Shopify apps. Every single one described themselves as "Increase conversion, more money, better faster etc" on the bloody search page. Not a single word about what problem they where actually solving until far under the fold on the product page. I've been at this for days, and I still don't know if my…

Post by Rastonbury » Sat, Jan 25, 2020, 3:30 AM UTC

trimboffle wrote: post #38

michaelbuckbee wrote: post #27

Earlier quoted context omitted.

I feel like this a really uncharitable reading of the article. This is a real business that has built itself up from nothing to $100,000 per month in revenue (which is important as it means they aren't just burning VC cash in random acts of marketing) and they're speaking in precise terms about specific actions they've taken and the results they've gotten. I've no doubt that if you're unfamiliar with marketing that t…

Michael .... it’s really bad writing. You can’t say “hey ordinary person I’ll save you wasting $50k on AdWords” then instantly drop straight deep into the most arcane of mumbled, cryptic, faded rune digital marketing magic speak. Refer to the comment below from HN user 83457 who explains same but in English.