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Designing the Facebook Company Brand
61–70 of 238 posts
Re: Designing the Facebook Company Brand
#62I've believed for some time that part of instagram's continued success comes from the average consumer being completely unaware that it is associated with facebook in any way. This change risks facebook's controversies becoming instagram's when consumers realize they could boycott both/either.
is there even a statistic on the number of people boycotting facebook? id imagine it to be infinitesimally small in the grand scheme of things. partially because there isnt a single alt-fb they are all gathered in.
Re: Designing the Facebook Company Brand
#63This is probably a better link: https://facebook.design/companybrand
much better article!
Re: Designing the Facebook Company Brand
#64Earlier quoted context omitted.
Because democratic societies generally dislike so much power concentrated in the hands of undemocratic institutions.
Anti-trust laws are there for economic reasons, ie, monopolies preventing competition leaving society worse-off as a whole than can be gained from efficiencies of a single organization. It also typically requires proof of anti-competitive behaviour, beyond just being the biggest in the market. A lot of companies dominate their markets but don't engage in overt anti-competitive behaviour. I don't think they've ever be…
We've never had communications platforms so centralized, nor had comms companies with so much editorial control over peoples' exposure to information.
Re: Designing the Facebook Company Brand
#65Earlier quoted context omitted.
Why is the government itching to break up tech companies? I feel like it's a bad idea for them to get involved at all.
Tech companies in particular have very concentrated employee bases - there is a lot of incentive to grandstand against them if your constituency doesn't get many benefits, especially if that constituency comes from places that don't have much in the way of technical literacy. Still, breaking up any company for being too successful is a great way to keep your economy from growing. I don't imagine sane politicians will…
Breaking up trusts definitely helped - its the concentration of wealth and non-existent trust enforcement why there's so much consolidation and market concentration in a handful of firms.
Re: Designing the Facebook Company Brand
#66Earlier quoted context omitted.
Why is the government itching to break up tech companies? I feel like it's a bad idea for them to get involved at all.
Seeing something similar happening in China (CEOs of companies that get large are stepping down and being replaced by party members), I wonder if the US model is similarly threatened by large companies. If you think about it, corruption is legal in the US through lobbies, and the larger and more powerful a company is, the easier it is for the company to influence policies and how the country is being run.
Pretty much every major republican thinker (and by republican I mean in the tradition of republicanism, not the political party) has discussed the problem that these concentrations of wealth/power have for stable societies.
Re: Designing the Facebook Company Brand
#67The "A" and the "K" are fascinating. Almost imperceptibly bent, they round and soften what would otherwise be quite an authoritative logo. The "B" also has a belly. The whole thing is definitely meant to look a little friendly and approachable.
Oddly seems to have been influenced by the Russian alphabet.
I'm not the only one that noticed that!
Re: Designing the Facebook Company Brand
#68[flagged]
I see the FB PR brigade is out in force today.
Re: Designing the Facebook Company Brand
#69> and the subtle softening of corners and diagonals adds a sense of optimism. [0] Oh come on. Has anyone ever looked at rounded corners in a font and thought "wow, that sure is optimistic!" I'm all about custom design and thoughtful branding but let's not get ridiculous about it. [0] https://facebook.design/companybrand
Not consciously, no. Subconsciously? Almost certainly.
Re: Designing the Facebook Company Brand
#70Earlier quoted context omitted.
Why is the government itching to break up tech companies? I feel like it's a bad idea for them to get involved at all.
Because democratic societies generally dislike so much power concentrated in the hands of undemocratic institutions.
because politicians dislike it and scare their constituents and others into the same mode of thought. why can't we apply the same mindset to government because you have to be kidding yourself if you believe it is a democratic institution.
Oh sure you may have the option to elect a few select people at different levels but the vast majority is not subject to your whims or even large groups of people.
the reason is simple, in facebook's case and other companies which provide people a new way to assemble is that politicians do not control the message and that is intolerable to many of them. they pretty much had the news industry in their back pocket for generations but the internet blew that away when anyone could be the news.
so don't subscribe to these fear tactics that big bad companies are taking our privacy and freedom, government is just jealous because it has all that and never had to share