How Logos are Remembered
21–30 of 68 posts
The author needs to put his site assets on a CDN.
Re: How Logos are Remembered
#22Re: How Logos are Remembered
#23Who can forget this memorable Logo? http://www.donhopkins.com/home/archive/lisp/llogo.lisp
Why is there a bunch of what looks like really old BASIC code at the bottom? Pretty sure most LISP processors will choke on that.
Re: How Logos are Remembered
#24we just wasted 15 mins in our office giving ourselves this test on the whiteboard.
Re: How Logos are Remembered
#25yeah but having someone be able to articulate the make up of a logo on a paper is a huge departure then you having an identifiable logo that can not be confused for another by the consumer.
Re: How Logos are Remembered
#26It's really interesting how many people remember the previous version of any given logo. I wonder if this means these logos were updated at the correct time, so when people see them they seem fresh and modern.
Some logos have changed from memorable, iconic, and well-designed into listless forgettable mailed-in husks intended to be more "modern," one of the worst offenders being Pepsi.
The Pepsi logo became super memorable in my mind when I pictured it as a rather rotund person wearing a red shirt and blue trousers leaning backwards
Re: How Logos are Remembered
#27The ability to draw a memorable thing from memory is entirely dependent on how much of an artist the drawer is. It has nothing to do with the memorability of the logo. We can all recognize the Pepsi or Coca-Cola logos, but only artists who have made mental notes of the shapes will be able to draw a likeness... And that doesn't even mean anything.
Re: How Logos are Remembered
#28Earlier quoted context omitted.
For that matter, Logo of Apple and Audi are two things that are iconic and just floats on top of mind with no effort.
It's funny you mention Audi before the Olympics' logo, though similar.
Olympics' logo would be interesting to see, because I can't really think of the right color order. I doubt many people can.
Re: How Logos are Remembered
#29Was it just me or are there duplicates of all of the images on that site?
Re: How Logos are Remembered
#30That Starbuck logo, is that a mermaid with two tails?