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Two Out of Three Young Millennials Now Use an Ad Blocker

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Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#81
post #44

Earlier quoted context omitted.

Would you use LA Times if we'd convince them to implement the following user experience: https://demo.adtechmedia.io/atm-core/nytimes/www.nytimes.com... NOTE: Above article is from NY Times and is ONLY for demo purposes :)

Nicely done - that was my first time experiencing "micro-payments". I'd be happy to pay on 5c per article as opposed to being tied to a subscription.

+1 :)

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#82
post #52
post #5

Everyone should install Millennials to Snake People. It's a great addon that makes the internet way better. https://chrome.google.com/webstore/detail/millennials-to-sna...

Is no one else concerned about granting this extension a permission to "Read and change all your data on the websites you visit"? This is a joke extension and nothing is stopping the author from selling it to someone who might have more sinister uses for it.

I'm not sure how this addon could possibly work without that permission. After all, that's literally the point of the addon, to read the data on the websites you visit, find instances of Millenials, and then modify the data so it says Snake People instead.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#83
post #63

Earlier quoted context omitted.

Would you use LA Times if we'd convince them to implement the following user experience: https://demo.adtechmedia.io/atm-core/nytimes/www.nytimes.com... NOTE: Above article is from NY Times and is ONLY for demo purposes :)

I use uBlock Origin and NoScript and your link looks identical to the original NYT link. So, no change for me.

Thanks for your feedback. Yeah, I don't think we got that far :)

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#84
post #46

Young Millenials? Are they different to "Young persons"? And what is an "Old Millenial"? Why not just describe the group of 18-24 year olds as "Young adults", which is what they are.

"Millenials" is always used in combination with derogatory terms like "entitled, lazy, hopeless". Sometimes I wonder if boomers have _any_ idea of the frantic pace of today's workplace and how little power you can hope for, regardless of how much you work.

> Sometimes I wonder if boomers have _any_ idea of the frantic pace of today's workplace and how little power you can hope for, regardless of how much you work.

Millennials have as much or more power than the boomers did when they started working. The difference is that they expect more, because they spent their childhoods getting participation trophies and being waited on hand and foot by adults concerned for their comfort and 'safety.'

In the real world, the reward for doing exactly what is expected of you isn't promotion: it's that you keep your job.

In the real world, sometimes you're expected to sacrifice for your goals.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#85
post #53

Even my grandfather (in his 80s) uses one and when I asked him where he got the idea for using it he said "I got sick of all the spam and thought I might get a virus so searched for ' block ads / pop ups and installed the first one I found, I guess it could be doing bad things itself but websites load so much faster now!" - pretty amazing invasive ads are now that they lead the elderly to a search engine for a fix! (…

I really wonder in what % of the elder people your grandfather is and what does that mean evolution-wise e.g from an end user perspective, how much of that is google accountable for or, if you prefer, any other search engine.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#86
post #6

An interesting point came through on Twitter yesterday: ads for/on TV are increasingly seen only by "the olds". This is going to be a fascinating turn of the worm as cord-based TV implodes further.

I've cut the cord 10 years ago, and (because I don't watch any sports) I _seldom_ watch live TV (Oscars, New Year's Eve, Thanksgiving Day Parade are some notable exceptions.) My son (who never had broadcast TV) learned how to push the "skip ad" button on Youtube years before he could read.

Same here. I think the only time my son sees traditional advertising is at a movie theater. However, I have noticed more "native advertising" in his favorite youtube channels.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#87
post #39

I hate Ads as much as next guy, but what will be the future of the internet without the Ads? where the revenue comes from? do we have to pay for every site that we use? I prefer a free content internet with reasonable amount of ads!!

Same as the past probably before Ads.

I'm willing to pay for content, but honestly only up to how much a site would get from me for an ad impression. I am not going to do $N/mo/yr for X sites however.

Once I found out the sum total of what my ad impressions for every site amounts to about $10/yr, I am really annoyed that the ad industry and content publishers aren't coming up with their own google contributor type deal.

Free content isn't worth the cost in Ads. By this I mean the bandwidth, the cpu/energy use, and the cognitive cost. The monetary cost for people is insane. I'd pay $20/year to tell ad companies to go away and let companies replace my ad impression with a micro transaction equivalent.

Until then, screw the whole industry, ad blockers it is. Give me a real choice or accept that reality.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#88
post #39

I hate Ads as much as next guy, but what will be the future of the internet without the Ads? where the revenue comes from? do we have to pay for every site that we use? I prefer a free content internet with reasonable amount of ads!!

Think about it this way - regardless of the revenue model, it's the users that are paying for the content. It might be direct, as in a NYT subscription, or there could be detours (advertiser pays the publisher -> a business pays the advertiser -> the customer pays the business). There would be no ads if they didn't work and people didn't buy the things that they advertise.

The fundamental problem is the same as with spam. Let's say it takes $1 for a business to show an ad to a person and that every hundredth person is going to buy the product. If their product brings in $100 or more of profit, they break even and are justified in running the ad.

What this model doesn't consider that for the rest 99 people the ad was an inconvenience and, in fact, provided a negative value. Let's say that was 20¢ worth of attention and annoyance. Is anyone going to give them their 20¢ back?

In essence, businesses are only concerned with their customers while non-customers are in a way subsidizing the business. What kind of system can fix this, I don't know, but I'd be interested in hearing what other people have to say.

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#89
post #46

Young Millenials? Are they different to "Young persons"? And what is an "Old Millenial"? Why not just describe the group of 18-24 year olds as "Young adults", which is what they are.

"Millenials" is always used in combination with derogatory terms like "entitled, lazy, hopeless". Sometimes I wonder if boomers have _any_ idea of the frantic pace of today's workplace and how little power you can hope for, regardless of how much you work.

> "Millenials" is always used in combination with derogatory terms like "entitled, lazy, hopeless"

No, its not.

> Sometimes I wonder if boomers have _any_ idea of the frantic pace of today's workplace

Probably many of them don't. Then again, its not boomers that are mostly writing about "Millenials" (there's probably more Millenials writing about Millenials than Boomers doing so, and Gen-Xers are probably next. There's certainly more Boomers than Xers, but a lot of them are retired rather than trying to eke out a living in the frantic pace of today's publishing workplace.)

Re: Two Out of Three Young Millennials Now Use an Ad Blocker

#90
post #61
post #52

Earlier quoted context omitted.

Is no one else concerned about granting this extension a permission to "Read and change all your data on the websites you visit"? This is a joke extension and nothing is stopping the author from selling it to someone who might have more sinister uses for it.

It needs that permission to read the page and perform the text swap. Text swap is change data, the DOM needs to be read. This is a big reason to support open source add-ons (not sure if add-on is, might be since it was forked? No idea.) You can see if they're doing anything malicious on the side.

Extensions are so broken. They can update at any time without your knowledge or permission. There is a whole market of selling extensions to malware companies so they can put malicious code in an update.

But besides that, most the extensions I use have serious bugs. I'd be willing to fix them, but there is no ability to do that. Chrome makes it difficult to view the code and there is no ability to edit it or copy it. Let alone submit pull requests to the author, unless they happen to have put the code on github also.

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