Yahoo is shutting down about half of its content verticals

Post by douche » Thu, Feb 18, 2016, 1:19 PM UTC

radlad wrote: post #140

derefr wrote: post #109

Earlier quoted context omitted.

Does that matter? Those users aren't paying. Yahoo could very well kick 9/10ths of Tumblr's userbase off the site while retooling to make a profit from the other 10%, and it wouldn't change a single thing about their financials. To put it another way: right now, Tumblr is making no money for Yahoo. Destroying the site and its reputation to make it into something profitable is actually the sensible move, compared to j…

Tumblr is a content machine. Killing 90% of your userbase means killing most of your content.

Post by pluma » Thu, Feb 18, 2016, 1:35 PM UTC

lisper wrote: post #113

snorrah wrote: post #30

What the fuck is a content vertical?

Was it really necessary to drop an F bomb to ask this question?

Post by lisper » Thu, Feb 18, 2016, 2:56 PM UTC

pluma wrote: post #173

lisper wrote: post #113

Earlier quoted context omitted.

Was it really necessary to drop an F bomb to ask this question?

As a European I find the phrase "dropping an F bomb" far more offensive than the word "fuck". "Fuck" is an expletive based on a slang term for sexual intercourse. "Dropping bombs" is a violent military act that results in horribly maiming and murdering people, often including civilians. Get your priorities straight.

Post by bitL » Thu, Feb 18, 2016, 3:35 PM UTC

toast0 wrote: post #147

bitL wrote: post #117

Earlier quoted context omitted.

Then it's pretty silly to shutdown verticals as they most likely share the same source code as the rest. When you consider most SW companies try to establish as many revenue streams with as little people possible, cutting verticals is the last thing you want to do. Instead they should figure out how to share as much code as possible. But hey, it's Yahoo!

When I left Yahoo travel in 2011, and there wasn't much shared source between verticals. We shared the same software stack (mostly), where that includes os, web server, PHP, MySQL, yui, a search engine, sometimes a PHP framework, but all of the pages were pretty specific to the vertical. Generic pages wouldn't work very well -- details for a hotel aren't really that similar to details for a car; and genericizing it m…

Post by untog » Thu, Feb 18, 2016, 4:01 PM UTC

cft wrote: post #42

snorrah wrote: post #30

What the fuck is a content vertical?

The development of such language ("content verticals") indicates the transition of a maturing industry from the founders/builders to the executives/gate keepers. They create such language to inflate the value of their executive work which is necessary in corporate politics, as opposed to the value creation process of founders who build new things and call them simply.