Earlier quoted context omitted.
It doesn't surprise me. Moves in this direction were likely as soon as Nadella was chosen to be the new CEO and all but certain as soon as they announced the free upgrade push for Windows 10. It does disappoint me, though. Microsoft was one of the few major players in IT that could realistically have offered an antidote to the always-online, spy-on-everything, everything-is-a-service, subscribe-not-buy, force-updates…
>> Microsoft was one of the few major players in IT that could realistically have offered an antidote to the always-online, spy-on-everything, everything-is-a-service, subscribe-not-buy, force-updates-you-don't-want madness of recent years. I felt the same way after they came out and said they really believe in protecting data and people's privacy. This is the exact opposite of all the big talk over the past few year…
But, that's pretty much a well-established pattern (Microsoft has done it with lots of things before, but so has Apple and lots of other companies, its not particular to Microsoft) -- if someone realizes an opportunity you didn't, you attack them for it and try to get the market to see the product as unnecessary or even abusive, right up until you are ready to push something that exploits the same opportunity.