Live data from Hacker News

Nike won’t sell directly to Amazon anymore

cnbc.com

81–90 of 192 posts

Re: Nike won’t sell directly to Amazon anymore

#81

People don't mind buying from a vendor's site directly but the vendor should do their best to reduce the admin / pain of doing so. Some tips I wish vendors would follow: 1. Don't capture more information than is absolutely necessary for the transaction. 2. Don't force the user to sign up or join anything if they just want to buy something. 3. Don't automatically add the user to your newsletter and send their details…

I am 100% more likely to buy from your online store if you have a simple checkout process that lets me use Apple Pay. And if you want an email to send the confirmation to use Sign In with Apple and I will default to buying from you over another provider. It’s as simple as that: I get far less spam, I know my privacy is being secured, and I get to support a company that supports the easiest checkout process ever.

Re: Nike won’t sell directly to Amazon anymore

#82

People don't mind buying from a vendor's site directly but the vendor should do their best to reduce the admin / pain of doing so. Some tips I wish vendors would follow: 1. Don't capture more information than is absolutely necessary for the transaction. 2. Don't force the user to sign up or join anything if they just want to buy something. 3. Don't automatically add the user to your newsletter and send their details…

I used Apple Pay on iOS to buy something direct from a vendor recently and was shocked at how smooth the purchase experience was. 1. Click "Buy with Apple Pay" button. 2. Double click power button on the side of my phone to confirm. I wish more sites would support it.

I tried to buy my Mom a birthday gift with such an apple pay checkout from a manufacture's site, and I have been unable to set the shipping address to her's vs mine. It was a bit cheaper than Amazon, but it is coming to my house today and not my Mom's (happy birthday mom!). Now she has to wait till thanksgiving.

Re: Nike won’t sell directly to Amazon anymore

#83

So in this world where every retailer does this I get to install N apps, re-enter my payment/shipping information N times, deal with N different return processes, update my credit card info N times when it changes, and have N questionably written systems know all my PII? I honestly much prefer shopping on the Nike app over Amazon, but I'm going to go to Amazon to buy whatever I found on that app.

Why do you need an app to purchase a pair of shoes? Nike has a perfectly functional web store.

Re: Nike won’t sell directly to Amazon anymore

#84

So in this world where every retailer does this I get to install N apps, re-enter my payment/shipping information N times, deal with N different return processes, update my credit card info N times when it changes, and have N questionably written systems know all my PII? I honestly much prefer shopping on the Nike app over Amazon, but I'm going to go to Amazon to buy whatever I found on that app.

This is why Apple Pay is really nice.

Re: Nike won’t sell directly to Amazon anymore

#85

Earlier quoted context omitted.

> - Either the item is listed as being sold by its original manufacturer and fulfilled by Amazon I wouldn't trust that one. Since Amazon co-mingles inventory, stuff that's sold by the original manufacturer but FBA could still get mixed up with counterfeit product. What you'd really want to do to make sure that it's coming from the original manufacturer is look for stuff that is sold by the original manufacturer and n…

No, Amazon segregates its own inventory from FBA inventory for items where Amazon.com is the seller. FBA inventory only gets commingled with other FBA inventory. Supposedly Amazon now maintains separate inventories for each FBA vendor at some but not all of their distribution warehouses (like their San Bernardino facility).

I've ordered from Amazon (shipped and sold by) and received fake goods with another vendor's stickers on them (essentially a barcode swap).

If that was once accurate, I don't believe it remains accurate.

Re: Nike won’t sell directly to Amazon anymore

#86
post #11

People don't mind buying from a vendor's site directly but the vendor should do their best to reduce the admin / pain of doing so. Some tips I wish vendors would follow: 1. Don't capture more information than is absolutely necessary for the transaction. 2. Don't force the user to sign up or join anything if they just want to buy something. 3. Don't automatically add the user to your newsletter and send their details…

4: Whenever possible (which is, in most cases except for huge and/or super cheap items), incorporate shipping costs into the cost of the product. Then you can say: "Free shipping!"

The problem there is that ecommerce vendors are usually offering products on a variety of channels where price is a major factor in the buying decision. The product is going to be listed in Google shopping, it may have the price attached to organic results, it might be listed on a third party clearinghouse, etc..

And in those cases it's going to show up next to other merchants selling the same product. Inflating the price by factoring shipping into it can hurt your sales. That's why many sellers offer free shipping on orders of a certain size where the profit is large enough to cover the shipping loss.

And, of course, what happens when a customer buys multiple items? Now they're potentially paying for shipping more than once.

Shipping is really the core reason Amazon usually wins. No one can compete with their multi-billion dollar distribution system.

If only retailers with similar physical infrastructure (Walmart, Kroger, et al) hadn't been so late in building the technology to compete. Even now any chain with an existing, large warehouse and distribution system could introduce a cheaper FBA type system for merchants and capture part of the market while giving smaller MFRs and retailers a way to reasonably compete with Amazon on shipping.

Sadly they're all old school brick and mortar organizations which are notoriously bad at tech.

Re: Nike won’t sell directly to Amazon anymore

#87

Earlier quoted context omitted.

That's what I'm saying. I don't think people feel cheated seeing $100 + $5 S/H. I mean, speak for yourself: do you really feel cheated by the transparency? And if people do feel cheated (I'm unconvinced), I still don't believe they need to be manipulated into thinking that shipping doesn't have cost. These kinds of reality-distortion practices are all too common in tech and ecommerce. It's like Verizon manipulating p…

I understand what you're saying, but it doesn't change that seeing additional fees after an initial decision seriously puts me off. Note that I'm from Europe, i.e. if the sticker on the shelf says something is 5.99, it's 5.99, not 6.47. I also often do feel cheated because the shipping fees often match or exceed non-discounted consumer postage fees, and many stores just use it to advertise deceptively low prices. The…

I find the best deals are where shipping is separate. With free shipping I have to pay for the rare person in remote areas (Alaska...) who costs a lot more to ship to. By separating shipping my costs are much less.

The above applies ONLY when the shipping charge is the actual shipping charge. All the big shippers make it easy to figure out what shipping a package will cost so you should know when I click add to cart what the costs are. (As a bonus it would be nice if you would tell me which item in my cart costs so much to ship - some things are worth buying locally because retail can use cheaper shipping to the store)

Re: Nike won’t sell directly to Amazon anymore

#88

Earlier quoted context omitted.

I used Apple Pay on iOS to buy something direct from a vendor recently and was shocked at how smooth the purchase experience was. 1. Click "Buy with Apple Pay" button. 2. Double click power button on the side of my phone to confirm. I wish more sites would support it.

I tried to buy my Mom a birthday gift with such an apple pay checkout from a manufacture's site, and I have been unable to set the shipping address to her's vs mine. It was a bit cheaper than Amazon, but it is coming to my house today and not my Mom's (happy birthday mom!). Now she has to wait till thanksgiving.

The prompt that comes up to initiate Apple Pay has a section for the shipping information. If you click that, you can create multiple locations and addresses for each location. You can even create custom emails in the same way under the email section.

Is that what you were doing and were unable to do it or was there some kind of technical issue?

Re: Nike won’t sell directly to Amazon anymore

#89

Earlier quoted context omitted.

I used Apple Pay on iOS to buy something direct from a vendor recently and was shocked at how smooth the purchase experience was. 1. Click "Buy with Apple Pay" button. 2. Double click power button on the side of my phone to confirm. I wish more sites would support it.

I wish there was a Firefox plugin that'd alert you that a site is checking for Apple Pay support and tell you, so I could switch into Safari briefly to do the purchase.

That would be amazing. I just switched back to Firefox from Safari after uBlock stopped working and the biggest thing I miss is Apple Pay. I try to remember to make purchases in Safari but, without the ability to use an ad blocker, it makes it much less simple and seamless than it was before.

Re: Nike won’t sell directly to Amazon anymore

#90

So in this world where every retailer does this I get to install N apps, re-enter my payment/shipping information N times, deal with N different return processes, update my credit card info N times when it changes, and have N questionably written systems know all my PII? I honestly much prefer shopping on the Nike app over Amazon, but I'm going to go to Amazon to buy whatever I found on that app.

You can still buy Nike from Amazon just like you could have done before Nike started selling to Amazon.

There's lots of sellers who buy from Nike outlet stores and resell it on Amazon.

Post reply on HN