Someday MBAs will study this guy to learn how ego is a killer.
Twitter has officially changed its logo to ‘X’
551–560 of 1001 posts
Re: Twitter has officially changed its logo to ‘X’
#552Earlier quoted context omitted.
> This, though. This one makes me angry and disappointed. But why are you angry about the rebrand?
Because branding is one of my passions in life. I love good branding. Twitter is fantastic branding. X... is not. Watching Elon destroy the Twitter brand is like watching someone throw orange paint on the Mona Lisa.
In October 2022 Musk said "Buying Twitter is an accelerant to creating X, the everything app".
Re: Twitter has officially changed its logo to ‘X’
#553I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…
>Throwing all of that away so Elon can use a domain he's sat on since '99 seems exceedingly foolish. Elon is driven by emotions not rationality but I wouldn't be surprised if he goes back to the Twitter logo and brand after he realizes that nobody cares about his new logo and brand. Like Gil Amelio said[0] about Apple, I would now say about Twitter: Twitter is like a ship with a hole in the bottom, leaking water and…
> Like Gil Amelio said[0] about Apple, I would now say about Twitter: Twitter is like a ship with a hole in the bottom, leaking water and Elon's job is to get the ship pointed in the right direction.
The solution to getting Apple pointed in the right direction was (eventually) to buy NeXT and bring Jobs back. So, the solution here would seem to be - buy Bluesky and bring back Dorsey?
Re: Twitter has officially changed its logo to ‘X’
#554For what I can tell, Elon bought Twitter to take it off the stock market, fix it as a private company, creating growth and profitability, and then list it later to make his money back. He sees the X vision to make Twitter become the Everything App, where people turn to it for more than just messaging, but video calls and commerce. Very much like WeChat where it serves as a platform for things like restaurant bookings…
At this point it seems like he’s dismantling Twitter on purpose. I can understand why the Saudis who lent him money would want it gone after the Arab spring.
This. Twitter has been the bane of billionaires, aspiring billionaires, and corrupt nation-states for a long time now.
Re: Twitter has officially changed its logo to ‘X’
#555For what I can tell, Elon bought Twitter to take it off the stock market, fix it as a private company, creating growth and profitability, and then list it later to make his money back. He sees the X vision to make Twitter become the Everything App, where people turn to it for more than just messaging, but video calls and commerce. Very much like WeChat where it serves as a platform for things like restaurant bookings…
His vision is to turn it into a bank. He talked about this with Baron's last year. The part of the "everything app" he actually cares about is banking. His goal is to make it into the world's largest bank. He actually said so.
Honestly, not a bad idea. If you are the world's richest person you might as well have a company that can actually make money.
Re: Twitter has officially changed its logo to ‘X’
#556I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…
> so Elon can use a domain he's sat on since '99 seems exceedingly foolish. As far as I can tell, it's the domain of the company he co-founded (X.com), that merged with the company that became PayPal (Confinity), that led to him briefly being CEO before Thiel took over and pivoted to focus on the PayPal service. 2000 - 2017, X.com was property of PayPal. Musk then buys it back in 2017... and then here we are. Ref: ht…
Everything Musk does looks a lot like some of my high-level, successful, Mary-Sue-like RPG characters I had. Including desogn rooted in what influenced my childhood, in Musks SpaceX case it seems to be th 50s SciFi. Well, I never had the money to try that in real life, and anyway I outgrew it before I got my drivers liscense. Looking at it from that perspective, it is borderline pathetic and just sad.
Re: Twitter has officially changed its logo to ‘X’
#557[deleted]
Re: Twitter has officially changed its logo to ‘X’
#558Earlier quoted context omitted.
> This, though. This one makes me angry and disappointed. But why are you angry about the rebrand?
Because branding is one of my passions in life. I love good branding. Twitter is fantastic branding. X... is not. Watching Elon destroy the Twitter brand is like watching someone throw orange paint on the Mona Lisa.
[flagged]
Re: Twitter has officially changed its logo to ‘X’
#559In my opinion the healthiest approach is to not care. Life’s too short. Almost everything else is more important than some rich brain parasite’s midlife crisis dressed up as 5-d chess. The brain parasite feeds on attention whether positive or negative.
For myself at least, Twitter has been instrumental in my career, hobbies and friendships. But now, seeing it flounder, and having people shard off to mastadon, bsky, and siloed instances of [insert next federative platform], makes me so very sad. It feels like I’ve lost a key part of my social “surface area”. Things change, I know. What hurts though is that this didn’t need to happen. He ruined something that was, wi…
I felt the same when irc was killed (for the people I talked with anyway) by twitter.
Things change. You'll get over it.
Re: Twitter has officially changed its logo to ‘X’
#560Do visit https://xcorp.com for a hearty laugh (or slightly frightened chuckle, on how life mirrors art). X Corp - Non-Human Intelligence (NHI) - UAP Technology X Corp is one of the largest multinational conglomerates in the world. It is headquartered in the Western Hemisphere and was founded after the consolidated mega-corporate merger between ApostleCorp, The Allied Spacecraft Corporation (ASC), and Tyrell Corporati…
> Powered by AI, X will connect us all in ways we’re just beginning to imagine. She must have been the previoius CEO at MONDO.com! You can do ANYTHING at Mondo.com! Dammit, thanks, it was ZOMBO!
zombo.com*