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Tech-savvy audiences block Google Analytics

plausible.io

111–120 of 710 posts

Re: Tech-savvy audiences block Google Analytics

#111
post #81

Does anyone have recommendation for static site hosting with simple server-side analytics? The only thing I can find is Netlify Analytics, but $9/mo is too much for hosting a few pages of OSS project documentations. If there's no complex interactivity achieveable only through JS, I prefer to ship sites with plain HTML/CSS, so I don't really like to use any client-side analytics. And yes – I can live without all the f…

https://plausible.io/blog/google-analytics-alternatives

Re: Tech-savvy audiences block Google Analytics

#112

One of the reasons for mobile apps is that adblocking is disabled. Explains why Reddit promotes it so much. Similarly, wrapping websites like Discord or Slack in Electron also gives the website owners full telemetry and tracking that they can't get in a tech savvy browser. Would an always on VPN, a remote pihole be the only way for privacy?

Not sure if VPN would help you much against telemetry in a mobile app. A native foothold in your phone's system gives them access to much better data than they could infer on the server side. E.g. if I wanted to know where you're hailing from, I'd browbeat you into granting me Location access privileges. If that's too difficult, I'd get you to grant me Files/Photos privileges (this one won't raise too many alarm bell…

Wouldn’t it be possible to fingerprint users just based on the images they have installed?

Re: Tech-savvy audiences block Google Analytics

#113
post #81

Does anyone have recommendation for static site hosting with simple server-side analytics? The only thing I can find is Netlify Analytics, but $9/mo is too much for hosting a few pages of OSS project documentations. If there's no complex interactivity achieveable only through JS, I prefer to ship sites with plain HTML/CSS, so I don't really like to use any client-side analytics. And yes – I can live without all the f…

If you are willing to go a bit more hands on:

* Use a CDN which provides access logs (AWS Cloudfront, logs are stored in S3, Azure supports this too i think) * Feed those logs into a self-hosted analytics solution, like goatcounter [1]

[1] https://github.com/zgoat/goatcounter

Re: Tech-savvy audiences block Google Analytics

#114

It amazes me that over the last 10-20 years an astonishing amount of money and intellectual capital have been invested in adtech and crypto but nothing in micropayments. Ads are evil, but it will remain a moot point until we have working micropayments. We have (and will have) ads with all their downsides exactly because we don't have micropayments, because ads basically work as a substitute to micropayments.

I'd be interested in working on stuff like this; I used to work in a PCI-DSS Tier 1 company storing cardholder data on-premises so if someone wants to work on this and would like my help with this please reach out; my contact information is in my bio.

Re: Tech-savvy audiences block Google Analytics

#116

This article clearly suggests that you should use their own solution, Plausible Analytics. They are also JavaScript based, so how long before ad-blockers start blocking them too? Isn't it time to come back to server side analytics?

you can serve the script from your own server (what they call proxy) and it shouldn’t be noticed by adblockers

Most adblockers I know block Piwik and that's fully self hosted in most cases. I know because I gave it a spin and the entire interface was broken because of my adblocker.

Smuggling tracking through first party proxies is certainly an easier way to avoid privacy protection systems on your customers' devices, but it's definitely not the silver bullet people want it to be.

Re: Tech-savvy audiences block Google Analytics

#117

There is a German movie about the system that is used to gather TV ratings. It's a special box that some users get which reports what they are watching. Small sample size goes into a big statistic (not sure how accurate the portrayal of the system in the movie is). These boxes are given to the people who pay the German public TV fee, which excludes i.e. students (they don't have to pay) and some other groups. This gr…

"large scale AdWords fraud."

Be carefull - fraud is a crime. But I am under no obligation to provide AdWords any data, let alone true and reliable data.

Considering the tracking and spying, and my legitimate interest in privacy, there is no room for fraud argument here.

PS: this would be probably a Hoax

Re: Tech-savvy audiences block Google Analytics

#118
post #49

Are there relevant studies on the effectiveness of advertising? I remember spotting such study. I still wonder if advertising is always worth spending on, beacuse google and facebook make a big amount of money with it, but I'm still skeptical when I see the actual amount of people "engaging" in ads, when you see how much it actually costs.

Every business with a competent marketing department will continuously track and measure the effect of the ads they run, like how many users who click the ads turn into paying users. My startup has tried a variety of marketing strategies from in-person campaigns on the street, video ads on YouTube, "free" PR through newspapers etc. In order to measure the effect of each approach we only did one at a time. For us paid…

It's the tracking part here that's hard. How do you know that the FB/IG ad was the first time the converting user heard of your product, or that it was the deciding factor? If you literally have no other way of discovering your product than this works, but it's easy for FB/IG to show your ad to users who were already going to convert and claim the conversion...

Re: Tech-savvy audiences block Google Analytics

#119

It amazes me that over the last 10-20 years an astonishing amount of money and intellectual capital have been invested in adtech and crypto but nothing in micropayments. Ads are evil, but it will remain a moot point until we have working micropayments. We have (and will have) ads with all their downsides exactly because we don't have micropayments, because ads basically work as a substitute to micropayments.

I’m still surprised more apps don’t have inbuilt marketplaces and then take a cut of payments. Reddit could do this. Users sell to each other through an Etsy like interface. Reddit takes 5% of each transaction. This solves Reddits existing inability to monetize through ads as successfully as their major competitors.

Re: Tech-savvy audiences block Google Analytics

#120
post #38

Can confirm, part of the 58% who block all the ads. Using a raspberry pi as a pi-hole, works great. Getting 100% blockage [0] on this adblock test [1]. [0] https://i.imgur.com/7hdaHmh.png [1] https://d3ward.github.io/toolz/adblock.html Haven't seen an ad in months. (kidding)

Same here. I don't even open the browser when my phone is not connected to my safe heaven WiFi.
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