This seems like an extremely low yield way to get female attention. A male engineering student would have to take an entire class, study new material, and come up with schemes for seeming like a "chad" for the unlikely chance that the opposite gender will be impressed with him. They could spend that time building cool things. Are people really this desperate?
If you're in college, and not interested in traditional partying (frats, loud music, beer, getting wasted; am terrible at beer pong), this is an alternative route to getting noticed doing something you're good at.