The extraordinarily cynical side of me wonders if this is all just a massive co-branding PR exercise to dominate the news cycle with "Taylor Swift", "Apple", "Free Music", "Apple Music." Highly unlikely because it's not the type of underhanded marketing that Apple engages in, but man - All I've been reading about, seeing in my twitter feed, is talk about the 90 Day free Music Trial with Apple coming up. This has been…
It's not like Apple is affiliated with Swift or anything....wait...
“AppleMusic will pay artist for streaming during customer’s free trial period”
81–90 of 145 posts
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#82Earlier quoted context omitted.
I'm honestly surprised it's that low. I know the difference is supposed to be that Apple Music accounts will all be 'paying'. But if they're only paying out low-single-digit higher rates than Spotify, I don't see how it's supposed to be meaningfully different than Spotify Premium or Tidal, except that people paying for Spotify/Tidal through iDevices are paying $13/month instead of $10, and $3 is still going to Apple.…
The Major Difference is Apple will not be offering an ongoing free tier to compete against their paid tier. That's got to be attractive to people like Taylor.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#83Earlier quoted context omitted.
The story then changes from "Taylor Swift making sure artists are compensated for their work" to "Taylor Swift wants more money". Apple was never going to pay royalty rates based on people that paid $10 a month for the service on people that were paying nothing, asking that they do would make Taylor Swift look poorly.
The story changes to Apple is still going to short change artists to promote its service. Taylor Swift will look fine as she has incredible fan loyalty and communicates with her "customers" in a way Apple cannot.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#84The extraordinarily cynical side of me wonders if this is all just a massive co-branding PR exercise to dominate the news cycle with "Taylor Swift", "Apple", "Free Music", "Apple Music." Highly unlikely because it's not the type of underhanded marketing that Apple engages in, but man - All I've been reading about, seeing in my twitter feed, is talk about the 90 Day free Music Trial with Apple coming up. This has been…
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#85Earlier quoted context omitted.
The story changes to Apple is still going to short change artists to promote its service. Taylor Swift will look fine as she has incredible fan loyalty and communicates with her "customers" in a way Apple cannot.
Guess you didn't see the reaction to the Tidal unveiling. All those artists have loyal fans as well.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#86Earlier quoted context omitted.
The Major Difference is Apple will not be offering an ongoing free tier to compete against their paid tier. That's got to be attractive to people like Taylor.
The free tier is supported by advertising..Does this not work well for the artists?
I was at a party this weekend with a bunch of 20 somethings here in Singapore - and that's all they used - Nobody even mentioned Spotify - they just logged onto the wireless and added their songs to the queue - it was slick and 100% free (to the user) - and seriously, I don't recall a single ad in 3+ hours.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#87Can anyone remember a time Apple reversed a business decision, or promised to fix some kind of technical issue, this quickly? (Critical security flaws notwithstanding.) Certainly not when Steve 'Hold Different' Jobs was still alive.[1]
[1] http://www.engadget.com/2010/06/24/apple-responds-over-iphon...
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#88Earlier quoted context omitted.
Guess you didn't see the reaction to the Tidal unveiling. All those artists have loyal fans as well.
I did and it has nothing to do with this. Tidal has so many problems (e.g. streaming rights to Beyoncé) and relations to other artists that the situations are not similar.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#89Spotify is truly fucked if Apple is going to pay during the free trial AND pay higher overall royalties. When the negotiations come up again with Spotify, who is already running increasing losses, things will just get worse.
Re: “AppleMusic will pay artist for streaming during customer’s free trial period”
#90Earlier quoted context omitted.
I did and it has nothing to do with this. Tidal has so many problems (e.g. streaming rights to Beyoncé) and relations to other artists that the situations are not similar.
The situation is absolutely similar because the outrage was about "rich millionaires asking for more money".