Earlier quoted context omitted.
The Internet as you know it? No it wasn't. Darpa created TCP/IP with the help of private contractors. Private companies like AOL made the Internet what it is today in the US. Sorry, I know the Al Gore created the Internet for some people, but the it's just not how it went down.
HAHAHAHA AOL made the internet‽ AOL is the quintessential example of the closed, proprietary network that is not the inter net until other forces made that change and then AOL disappeared.
AOL was responsible for getting more Americans online than any other company. There wasn't a mailbox in the US that didn't get an AOL installation CD at least 2 times a year.
These weren't people "switching" providers, these were people thinking "what is this crap and why do I need it?". There was a day when no one knew why they should even go online and AOL sold them on the idea. So, while what you say is true, you don't seem to understand the context of the time.
Maybe you can think of it as the iphone of smart phones or the facebook of social networks. Closed systems typically make things easier for the masses to adopt.
God do I feel old now.