Earlier quoted context omitted.
I really enjoy the dissonance between startup mythology (bold innovators who play by nobody's rules) and the very conservative reality, as expressed in eligibility criteria like this. Think different, in one of the approved ways. Why this part of our industry is exempt from disruption, while everything else is fair game, is a source of constant wonder to me.
This is just Google's form of semi-automatic due diligence. Instead of them having to carefully vet each startup, determine that they're actually getting work done and are a real company and have at least some tiny bit of potential, they'll just defer to the accelerators and incubators to decide on that. Remember they're giving away $100,000 of credit for free, so they have to make sure it's not being squandered. I a…
It seems likely that if Google made available an offering of, say, $100/mo with strings similar to BizSpark attached that it'd still be attractive to at least a few startups.