Earlier quoted context omitted.
I think it's fair to say that 37 Signals' aspirations are, at best, orthogonally related to profit maximisation. They're there to enjoy building things they like, their way. No, I'm not some sort of Kool-aid drinking acolyte. But ultimately, I'm trying to do the same thing - to have fun and do what I find fulfilling, at the expense of considerably faster and more lucrative routes to making more money - so I can appre…
I get that. Really, I do. But they keep saying it over and over again in a public forum. Who are they trying to convince: the reader, or themselves?
Really, your question could be raised in response to virtually any person or entity with a clearly identifiable ideological stance of which they are frequent exponents. Just about anyone with a philosophical disposition and/or a discursive character - a tendency toward narration - is a candidate for, "Why do you keep saying what you think all the time?"
I guess it's because that's what intelligent people or groups of them who conceptualise themselves to have some sort of intellectually coherent purpose do.