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Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

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Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#31
post #27
post #19

Earlier quoted context omitted.

I mod /r/SideProject, which is a subreddit similar to Product Hunt. Do you have any recommendations on how to prevent the subreddit from turning into an echo chamber? http://www.reddit.com/r/sideproject

Have you thought about joining forces w/ /r/producthunt and/or /r/startups?

/r/startups and /r/sideproject currently have linkbacks to each other. Are there any other ways you would suggest?

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#32
post #26

Our product ( http://grasswire.com ) was recently also on the top of HackerNews and ProductHunt (Show HN: https://news.ycombinator.com/item?id=7954327 , ProductHunt: http://www.producthunt.com/posts/grasswire ). No TechCrunch writeup yet. Not all posts are created equal, so it's important to note that we never hit #1 on HN to my knowledge. We were #2-4 for the majority of the day, and fell off the front page about 24…

Thanks for posting. I saw grasswire when it was posted on PH and immediately took to it; I think you're doing a great job with "visual news". Re your question: Overall, why not post to PH? Because, for the most part, you can't. You have to be invited to do so, making it (near?) impossible to get on unless you know someone who knows someone who already has access. What do you mean by "Almost all of the people commenti…

I (founder of PH) have the same question re: "Almost all of the people commenting on PH work for PH." You can see the list of people that are or have worked on Product Hunt on our about page (http://www.producthunt.com/about). ~95% of the posts and comments are submitted by people that don't "work" for Product Hunt.

aagha is correct in that we've limited the number of people that can post. If anyone could post a product to the homepage, it would be overrun with self-promotion and frankly noise, with the way it's currently designed. We're working on a recommendation system so that people in the community can refer others to join the conversation in addition to a new posting flow that allows anyone to submit a product to be curated by the community.

It's early days and I empathize with the frustration of not being able to comment or post on the site. We're working hard to open it to a larger audience.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#33

Earlier quoted context omitted.

Some negatives of ProductHunt are that I've had people go through and tweet at everybody who voted for us (including me) because your twitter account is publicly listed when you vote. That's kind of annoying. Wait, what? Is that expected behavior for PH?

What were they tweeting exactly and why were they messaging people that voted for the product? We have seen founders reach out to people that upvoted on Twitter, thanking them for their support but that's different than what Austen described.

They tweeted at everyone that voted for us and said, "I see you voted for grasswire on PH. Check out our similar product." If you want, Ryan, email me and I'll send you details. Don't want to out anyone publicly.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#34
post #26

Our product ( http://grasswire.com ) was recently also on the top of HackerNews and ProductHunt (Show HN: https://news.ycombinator.com/item?id=7954327 , ProductHunt: http://www.producthunt.com/posts/grasswire ). No TechCrunch writeup yet. Not all posts are created equal, so it's important to note that we never hit #1 on HN to my knowledge. We were #2-4 for the majority of the day, and fell off the front page about 24…

Thanks for posting. I saw grasswire when it was posted on PH and immediately took to it; I think you're doing a great job with "visual news". Re your question: Overall, why not post to PH? Because, for the most part, you can't. You have to be invited to do so, making it (near?) impossible to get on unless you know someone who knows someone who already has access. What do you mean by "Almost all of the people commenti…

Speaking about our post specifically, two of the three commenters had "x for ProductHunt" in their bio.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#36
Above all I enjoy the diversity and intellect of the perspectives within HN comments. It's truly a special place with a high caliber of valuable exchange.

Except for the few startups that consider tech power users as their demographic, I think it's naive and counterproductive for many of them to put so much time into getting their links on these sites. If they put the same effort into getting their product in front of their actual customers they would stand to benefit much more.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#37
post #17

Earlier quoted context omitted.

I'm not a fan of Product Hunt because it's an echo chamber personified. It's what happened to Quora, and I don't think that strategy will work twice. Here here. I think Product Hunt is interesting to look at once in a while to see what others think is hot, but I hate the closed nature of it. There's no obvious way to get selected to make submissions or comments. In fact, when I read Carlos Bueno's post on QZ, the fir…

The way to get selected to submit or comment appears to be ryans buddy or that buddies buddy. Its a really misogynistic way to do it and minoritys and women seem to be under represented. I am sure if he chimed in here, he would say something along the lines of "We are super excited to open it up to everyone but want to do things correctly and not hurt the quality! With that in mind we are only letting a few people in…

Product Hunt started with my startup friends -- mostly guys, not dissimilar from Silicon Valley in general.

You're absolutely right that Product Hunt needs more gender diversity and it's something we're working on. This topic has been on my mind well before it came up in a recent thread on PH (http://www.producthunt.com/posts/made-with-code). Erik and I spent the last few weeks emailing dozens of women in the community to (1) get their thoughts on the product and (2) ask for recommendations of other women they know that might be interested in contributing. We have a long way to go but it has helped.

We're working on a recommendation system to give people in the community the opportunity to invite new contributors. Additionally, we will soon have a new posting flow to allow anyone to submit products to be curated by the community. These won't solve the diversity problem but will help make things more transparent.

If you have suggestions or ideas on how we can make it more inclusive and welcoming to a broader audience, please share.

EDIT: I'm also trying to get more women on the Product Hunt podcast (e.g. https://twitter.com/rrhoover/status/480421396690907138). I have 3 scheduled over the next month with women founders and investors.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#38

Earlier quoted context omitted.

What were they tweeting exactly and why were they messaging people that voted for the product? We have seen founders reach out to people that upvoted on Twitter, thanking them for their support but that's different than what Austen described.

They tweeted at everyone that voted for us and said, "I see you voted for grasswire on PH. Check out our similar product." If you want, Ryan, email me and I'll send you details. Don't want to out anyone publicly.

I see. Now that you mention it, I do remember seeing that cross my "Product Hunt" search column on Twitter. That's not the first time someone has promoted their own product in that way but from my knowledge it's uncommon.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#39
post #23

Earlier quoted context omitted.

The way to get selected to submit or comment appears to be ryans buddy or that buddies buddy. Its a really misogynistic way to do it and minoritys and women seem to be under represented. I am sure if he chimed in here, he would say something along the lines of "We are super excited to open it up to everyone but want to do things correctly and not hurt the quality! With that in mind we are only letting a few people in…

[deleted]

There were a lot of guys at the Apple + PH event a few weeks ago, as with most startup/tech events in San Francisco from my experience.

Re: Show HN vs. TechCrunch vs. Product Hunt: what's most effective to launch a product

#40
post #6

Worth noting is that this was essentially number one on product hunt, above all other items. Meaning, the product hunt results shown are the absolute best result you could hope for and most users will receive a far smaller amount of visits. PH gets a bit of hype because its invite only and people assume it has a big impact, but for most folk it would be much more impactful for their launch to even be on a smaller tec…

I just pulled a list of the top most trafficked products (by unique outbound clicks) posted to Product Hunt in the past week:

1) Meeet http://www.producthunt.com/posts/meeet - 4,827

2) ProducTind http://www.producthunt.com/posts/productind - 4,301

3) Fatherly http://www.producthunt.com/posts/fatherly - 4,036

4) Moment http://www.producthunt.com/posts/moment-2 - 3,833

5) NEED http://www.producthunt.com/posts/need - 3,815

6) Grasswire http://www.producthunt.com/posts/grasswire - 3,802

7) HTML 5 Up http://www.producthunt.com/posts/html-5-up - 3,775

8) Machete http://www.producthunt.com/posts/machete - 3,534

9) Withings Activité http://www.producthunt.com/posts/withings-activite - 3,052

10) YIX http://www.producthunt.com/posts/yix - 3,043

Note this includes clicks in the email and on the site but doesn't account for referrals via Twitter and other WOM channels.

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