muryza.com And use the savings to fill out a true, full rebrand
Muryza, fuck yeah ?
How Microryza Acquired the Domain Experiment.com
81–89 of 89 posts
Re: How Microryza Acquired the Domain Experiment.com
#82All in the name of science. :)
I agree.
(I'm the original owner that sold the domain.)
I'm sorry for not having won the web for the google search on 'experiment', but I actually believe that this team is going to succeed where I have not.
I believe they are on the right track, and that they can grow into a variety of spaces/tools/utilities/education/information systems etc., especially if, as they have done so far, they "stay true" and focus on the bits that make for high quality investigations.
Re: How Microryza Acquired the Domain Experiment.com
#83article doesn't seem to mention it, but i wonder if the previous owner took some equity or options in the venture.
Author of the article here. No, it was a straight-up cash purchase with no equity involved.
Yeah. (original domain owner here).
I really struggled on this point, but was coached by someone I trust that legal gymnastics were not in anyone's best interest.
What I really want is for experiment.com to become wildly successful, so that I can take part in some science projects.
Re: How Microryza Acquired the Domain Experiment.com
#84Earlier quoted context omitted.
It's a strong-enough name to be considered an asset. Worst-case ... just resell it.
I doubt anyone with a semblance of a conscience in their shoes could do that, except back to the benefactor, for cheaper (which would also be pretty lame)...the man turned down 6 figure offers and gave it to them because he believed in their mission. That they would go "whoops, it cost too much, gonna sell it to whoever offers me the most while we bail from our failed startup" would make the benefactor feel like tota…
Original domain owner here.
I certainly hummed and hawed about attaching clauses to the sale, but feared they would make the transfer overly complex.
It was better for me to err on the side of being zen about it. A big driver was the feeling I got from the microryza team.
They're the real deal and they are going to be able to do very well by this name.
I told them during negotiations that what I'm most interested in is their succeeding so that they don't need to enter into the domain name speculation business, because they would be very very sad.
I will mention, though, as part of this story, that I was once approached by someone who wanted to use the domain name for a sex toys store. And while that's reasonably noble, I was comparing at the time to my own aspirations for the name in the realm of pure science.
Re: How Microryza Acquired the Domain Experiment.com
#85Earlier quoted context omitted.
Yes - rank high for Ryza vs Experiment. It's pretty bad if you aren't the first result when someone googles your company's name especially for a company relying on word of mouth.
Looking at the SERP for "experiment", I actually don't see them having much trouble ranking for it after a bit of time has gone by. Most of the results are informative and they're spread across different sectors (There isn't a heavy commercial influence in the SERPs). Just look at Box.com...they rank for "box" now, for the same reasons experiment.com will eventually come to rank for "experiment" so long as they nail…
I agree. (original domain owner).
If ranking for that term is important to the experiment.com business model, I'm sure they'll be able to do it.
Re: How Microryza Acquired the Domain Experiment.com
#86Earlier quoted context omitted.
Good system I've seen for domain buying is this: You set price you'll pay. Broker decides to take job. They negotiate a price that equal to or lower than your cap. They get fixed fee plus X% of difference between price paid and max price you'd be willing to pay.
(I do this and work buying domains for people.) There is a problem with that. That system only works in the case of names that you don't care if you get or not. In the case of a domain that you really need (and most buyers that I've dealt with really want the name or names they have decided on) you run the risk of pissing off the seller and having him play all sorts of games that can result in paying more or deciding…
These are all good points I hadn't thought of. It's clear you have a lot of experience in this--what have you found to be the best structure?
Re: How Microryza Acquired the Domain Experiment.com
#87"The broker would help them find the owners of domain names, negotiate the price, and handle the transaction in exchange for a 10-15% commission of the price of the domain." The incentives there seem misaligned to me. The person negotiating the price for them gets paid a higher commission if the price ends up being higher?
You are right it seems a little odd. Seems to always work in the sellers favour.
Re: How Microryza Acquired the Domain Experiment.com
#88Earlier quoted context omitted.
Actually, I am curious if such generic name is a good choice. You need to tell people that you use Experiment the Crowdsourcing Website, not experiment with crowdsourcing or use your experiment to crowdsource funds. And the same for googling. (And BTW I really liked Microryza; I do know that it may be hard to spell (still easier than mycorrhizae), but Ryza sounds nice too!) And an anecdote: when I was mailing with Ci…
don't worry the name microryza will live on http://www.yelp.com/biz/microryza-coffee-roasters-san-franci...
:)
I am definitely visiting this place, when the next time in SF!
Re: How Microryza Acquired the Domain Experiment.com
#89In my view Premium keyword.com domains are best for services with not much frequent usage (like freecreditreport.com). For servces with repeat usage brand names are better, thus facebook and amazon are better names than socialnetwork.com or buy.com.
So by that logic i think Cofactor.com is a much better choice than the more generic Experiement.com