How Microryza Acquired the Domain Experiment.com

Post by lauradhamilton » Wed, Feb 19, 2014, 10:56 PM UTC

goatforce5 wrote: post #34

keerthiko wrote: post #27

Earlier quoted context omitted.

I doubt anyone with a semblance of a conscience in their shoes could do that, except back to the benefactor, for cheaper (which would also be pretty lame)...the man turned down 6 figure offers and gave it to them because he believed in their mission. That they would go "whoops, it cost too much, gonna sell it to whoever offers me the most while we bail from our failed startup" would make the benefactor feel like tota…

The original owner could have added the right to buy the domain back from the new owners at a fixed cost should they wish to sell it in the future (or right of first refusal, etc) if he was worried about that. I worked for a start-up that acquired a smaller company (complete with an awesome name) for cash/shares. Smaller company supposedly had a clause in their contract saying they could buy the company back for £1 s…

Post by wpietri » Wed, Feb 19, 2014, 11:01 PM UTC

lauradhamilton wrote: post #23

I probably wouldn't have chosen the name "Experiment." They won't be able to trademark that, because it's descriptive. I think Ryza was the better choice.

Post by notahacker » Wed, Feb 19, 2014, 11:11 PM UTC

yid wrote: post #38

kkwok wrote: post #36

Earlier quoted context omitted.

Good system I've seen for domain buying is this: You set price you'll pay. Broker decides to take job. They negotiate a price that equal to or lower than your cap. They get fixed fee plus X% of difference between price paid and max price you'd be willing to pay.

I've always wondered why this isn't the way real estate agents work.

Post by hayksaakian » Thu, Feb 20, 2014, 1:09 AM UTC

gsu wrote: post #35

MysticFear wrote: post #6

They have started accepting Dogecoins: https://experiment.com/dogecoin

It's actually pretty interesting to see these donations come in. No one would ever give $0.0001 to a crowdfunding campaign but we're seeing a lot of micro donations on the scale of 10-20 doges.

Post by cindywu123 » Thu, Feb 20, 2014, 1:37 AM UTC

stared wrote: post #47

jhund wrote: post #10

Given that the company relies on word of mouth marketing, the move makes a lot of sense. 'Experiment' is a fantastic name. My only concern is that such a generic term negatively affects findability. E.g., it makes brand monitoring or web-searching very hard. You won't rise above the noise. You could address the findability problem by adding a unique token to the name (e.g., 'Experiment42').

Actually, I am curious if such generic name is a good choice. You need to tell people that you use Experiment the Crowdsourcing Website, not experiment with crowdsourcing or use your experiment to crowdsource funds. And the same for googling. (And BTW I really liked Microryza; I do know that it may be hard to spell (still easier than mycorrhizae), but Ryza sounds nice too!) And an anecdote: when I was mailing with Ci…