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Introducing Paper

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Re: Introducing Paper

#201
post #63

Earlier quoted context omitted.

That's literally the entire point of this type of visual marketing: to help you envision a fantasy world that's attainable with a particular product. Apple, BMW, Chanel, etc, all do it.

It'd be better if that world was not set in the 70s. Polaroid and typewriters? Who the hell has even seen them in person?

We had an electric typewriter in my house for years even after we got our first computer, and only got rid of it recently. So sad :[

Re: Introducing Paper

#203
post #174

Earlier quoted context omitted.

I agree that lots of people do it, and they do it to foster an emotional reaction, and that sharing ultrasounds with people close to you is a very positive experience. But I feel uneasy that we're encouraging this kind of privacy invasion from the very beginning, that leads to things like this[1]. The piece is, of course, reductio ad absurdum, but not completely out of the realm of the ordinary. [1] http://www.mcswee…

Uh, your source for "where this all leads" is satirical fiction.

I don't have a source, because most of the young kids whose lives have been shared without their consent have been having their lives shared for less than 10 years (Facebook started in 2004 and was rolled out to the general public in 2006 [1]), so we'll have to wait before academic studies start coming out on the topic of oversharing.

I am coming at the topic anecdotally (where sites like STFUParents[2] exist for people who are tired of overshare or people who have been fired or arrested for things they shared on social networks come into play.)

If anyone has links that either prove or disprove that sharing pictures of small children/sonograms is beneficial, I would be really interested in seeing them.

I just tend to skew towards guarded when it comes to sharing private medical information and pictures, especially of minors who don't have a say in whether you do or not.

[1]https://www.facebook.com/notes/facebook/welcome-to-facebook-... [2]http://www.washingtonpost.com/blogs/on-parenting/post/stfu-p...

Re: Introducing Paper

#205
post #48

Man, that video, typical marketing bullshit. First scene shows a guy writing on a typewriter, next scene shows someone hanging up Polaroid pictures. Seriously? Show me why this app is useful and why I need it, instead of trying to lull me into a world that doesn't exist.

Also, why do these videos always use a 'shakycam' effect? It's clearly a cinematographic choice, they can afford a camera stand or a steadycam. Do they really feel the need to give the impression that each scene was shot on a handheld camera by some stalker hiding in the room?

Interesting fact: they wanted to go for this effect in Firefly, but the camera guy they had was so good that his freehanded shots looked like steadycam shots anyway.

Re: Introducing Paper

#206
post #53

Earlier quoted context omitted.

I can't see that being confusing at all . A little bit sloppy from Facebook to be honest, it seems like they've gotten around it as Paper (by 53) is iPad only and Paper (by Facebook) is iPhone only. If anyone from Facebook is reading, Paperbook. Problem solved. EDIT: There's a Universal app called Paper as well.

5 letter common words can be used freely by anyone, in my opinion. If you want your brand to be distinctive and searchable, pick a distinctive and searchable name. There was an article a few weeks ago about an internal struggle going on inside Facebook about what their product should be. Some executives are worried that it's primarily shallow (in their minds) content. They want to get rid of the memes and have people…

Do you mind linking that original article? I'm interested in reading that.

I wonder what sort of quality content Facebook execs are looking for. If most people are like me, I work a day at the office, go home, have dinner with the family, take the dog out for a poop, futz with the computer for an hour or two, then off to bed. Rinse and repeat M-F. Weekends are more interesting with family activities, but it's not a constant barrage of me skydiving, taking pictures at the beach and all that week-in, week-out. Nor do I wax philosophical because it just feels so pretentious.

Re: Introducing Paper

#207
post #147

Earlier quoted context omitted.

I agree. Its become almost formulaic: cue hipster/light-hearted/playful music, show several emotionally engaging images with over-the-top DOF blur, narrate about how some mundane product that sucks us away from "real life" activities is tied to making the world a better, more engaging place.

I think your "sucks us away from real life" complaint has become formulaic. https://twitter.com/HistoryInPics/status/428802773313134592/...

What's not anti-social about that picture?

Re: Introducing Paper

#208

This looks like the work of Mike Matas and the rest of the team from Push Pop Press. Nice to see them be able to work on a full experience like this after being acquired by Facebook.

Agreed. A lot of the interactions shown matches previous Push Pop work (some almost exactly -- page to image to full screen). But I do find it odd that it'll take them close to four years (from acquisition) to get this to market.

Re: Introducing Paper

#209
post #207
post #147

Earlier quoted context omitted.

I think your "sucks us away from real life" complaint has become formulaic. https://twitter.com/HistoryInPics/status/428802773313134592/...

What's not anti-social about that picture?

The point is that human nature rarely changes. But people always want something to blame.

Re: Introducing Paper

#210
Quick suggestion: a reminder that this app is coming. Rather than tell me to share it, remember that February 3 is days away and I'm not really inspired to put it on my calendar. would have been great to see a request to get notified on launch via my choice of social network / e-mail.
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