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Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

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Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#181

Yet another startup that caters to the 20 something tech crowd with too much disposable income and too little free time on their hands. Do people in Silicon Valley ever leave spend time outside Silicon Valley?

I live in Austin, do not have much disposable income, and have free time, but I hate doing laundry. I wish they'd come here, I'd pay their rates and cut back elsewhere.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#182
post #179

I don't get it. Online laundry shops have been there for years. I've had my laundry picked up, washed, folded and delivered a few times. Why does it need a Y-Combinator backed-startup? Can't wait to see a job posting asking for a "full-stack engineer". This is a typical laundry business: there's hundreds of them everywhere, all "startups" (in the original non-techy sense) who make money. They don't need a Techcrunch…

Not only it doesn't seem to "need a startup", I wonder what the founders and YC thought about the barrier to entry to the market. If there are already several competitors in this space, what would be the expected good outcome? A single company outlasting its rivals and leveraging economy of scale?

(Obviously YC is smart enough to give this a thought, curious to know what they think)

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#183

Earlier quoted context omitted.

Except the overall effect of this startup will be the opposite of what you just describe. Prim isn’t creating more dirty laundry, it’s consolidating the laundry jobs into batches that will be performed by fewer businesses than would otherwise overall. If you happen to own one of the laundromats that Prim doesn’t want to use you will see a reduction in your business. There is a saving grace for that situation however,…

I think they're probably competing with non-consumption rather than with their suppliers. Note the market segmentation and markedly higher prices, for example. (I have some accidental knowledge on this due to previous HN threads attempting to value laundry services as a perk from Big Daddy G, so I happen to know that weekly laundry pickup costs about $800 a year in SV, which is a sizable discount relative to this.) T…

I've "outsourced" most laundry since I was in college.

The problem these guys are going to have is that the quality of third party wholesale laundry is poor, always. Generally, what I see happening is that you have a mom & pop cleaner business who operates for years doing their own stuff. Then they grow / have equipment troubles / retire and bring their kids into the business / etc and move to either a centralized laundry plant model or outsource some or all of the cleaning.

Once that happens, your shirts get lost, buttons get crushed, etc.

So you have a premium service dependent on third parties for service delivery -- who usually suck. Hopefully they'll find a solution to those issues.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#184
post #182
post #179

I don't get it. Online laundry shops have been there for years. I've had my laundry picked up, washed, folded and delivered a few times. Why does it need a Y-Combinator backed-startup? Can't wait to see a job posting asking for a "full-stack engineer". This is a typical laundry business: there's hundreds of them everywhere, all "startups" (in the original non-techy sense) who make money. They don't need a Techcrunch…

Not only it doesn't seem to "need a startup", I wonder what the founders and YC thought about the barrier to entry to the market. If there are already several competitors in this space, what would be the expected good outcome? A single company outlasting its rivals and leveraging economy of scale? (Obviously YC is smart enough to give this a thought, curious to know what they think)

I guess leveraging economy of scale would be what they're seeking for, but that's just a typical business. Why don't they promote it as such?

Current online laundry services are physical laundry spaces, that are leveraging the internet for the area around them. I guess no one has done it at a larger scale yet.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#185

I had an argument about these type of services when Instacart showed up, not a well-thought out one, but here goes. My first thought with these services is always "that's cool!". I'll save time, won't have to bother with some boring task etc, no more inconvenience! Same reaction with Instacart. Then I questioned that reaction. The store where I buy all my food is roughly a 100m away from my apartment, and it takes me…

The truth is, there is no inconvenient tasks. The only way to remove inconvenience is to enjoy the things that you do. The only way to do that is to be completely present in the here and now - concentrate on setting one foot in front of the other on the way to the convenience store. Notice the miracles all around you - the plants; the other people; the raindrops; etc. You don't need anyone to teach you this, you alre…

Your story reminds me of this story. An American businessman was at the pier of a small coastal Mexican village when a small boat with just one fisherman docked. Inside the small boat were several large yellowfin tuna. The American complimented the Mexican on the quality of his fish and asked how long it took to catch them. The Mexican replied only a little while. The American then asked why didn't he stay out longer and catch more fish? The Mexican said he had enough to support his family's immediate needs. The American then asked, but what do you do with the rest of your time? The Mexican fisherman said, "I sleep late, fish a little, play with my children, take siesta with my wife Maria, stroll into the village each evening where I sip wine and play guitar with my amigos. I have a full and busy life, señor." The American scoffed, "I am a Wharton MBA and could help you. You should spend more time fishing and with the proceeds, buy a bigger boat. With the proceeds from the bigger boat you could buy several boats. Eventually you would have a fleet of fishing boats. Instead of selling your catch to a middleman you would sell directly to the processor, eventually opening your own cannery. You would control the product, processing and distribution. You would need to leave this small coastal fishing village and move to Mexico City, then LA and eventually NYC where you will run your expanding enterprise." The Mexican fisherman asked, "But señor, how long will this all take?" To which the American replied, "15-20 years." "But what then, señor?" The American laughed and said, That's the best part. When the time is right you would announce an IPO and sell your company stock to the public and become very rich, you would make millions." "Millions, señor? Then what?" The American said, "Then you would retire. Move to a small coastal fishing village where you would sleep late, fish a little, play with your kids, take siesta with your wife, stroll to the village in the evenings where you could sip wine and play your guitar with your amigos."

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#186
post #14

Earlier quoted context omitted.

Though by that time, with their customer base, they can guarantee bulk economical washing machines directly from manufacturers, discounted rental space, and hybrid or electric cars to further cut down costs.

"they can guarantee bulk economical washing machines directly from manufacturers..." Do the people running this business know anything about actually washing clothes? What makes you think they could set up and operate a commercial laundry themselves and make a profit doing it? These are a couple of young Stanford grads who originally wanted to do an "in-video advertising platform". "discounted rental space..." Why wo…

>Do the people running this business know anything about actually washing clothes?

Funny, isn't it?

Look, I applaud anyone out there hustling for business. And in that sense, this is a very interesting small business idea. But I'm not sure how it needs (deserves? earns?) VC funding. It isn't terribly novel (there are 4 or 5 SF competitors listed in the article), there's no barrier to entry and I don't fully understand how $25 can cover all courier/labour costs without it using minimum wage labour.

Yet, somehow people are making the leap that the path leads from from here to replacing all home washers and driers with large, centralized, industrial laundromats, with hybrid electric logistics, all run by solar power? Interesting.

I think this is a tough thing to scale. But I've been wrong before.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#187
post #171

Earlier quoted context omitted.

If it makes you feel better: pretend you and your wife are immigrants to the United States, speak little English, are raising three children, and work long hours at a laundromat. The Internet, which you're pretty sure one of your kids has on that phone with the white earbuds, calls and tells you that it can offer you $3,000 of business. A month. For the forseeable future. No catch: they just want to pay you money to…

My father is the facilities manager for a huge industrial laundry facility (tons a day). I was trying to figure out how you'd keep everybody's clothes separate as they went through those gigantic tunnel washers and other equipment. I never even though to just outsource to existing laundromats / dry cleaners. Ha!

This is the "minimum" of "minimum viable product." A lot of startups like this are started/validated by the founders and their friends doing the equivalent of picking up peoples' laundry, driving it to the laundromat in their hatchbacks, tweeting about the service while the clothes spin, returning the clothes with a smile, and hoping the customers tell their friends!

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#188

Earlier quoted context omitted.

"they can guarantee bulk economical washing machines directly from manufacturers..." Do the people running this business know anything about actually washing clothes? What makes you think they could set up and operate a commercial laundry themselves and make a profit doing it? These are a couple of young Stanford grads who originally wanted to do an "in-video advertising platform". "discounted rental space..." Why wo…

Right, because these founders have clearly spent less time thinking about operational costs and margins than the 5 minutes you've had to think about it. And they definitely couldn't be doing something clever to increase profits. They must not know anything about "actually washing clothes".

>Right, because these founders have clearly spent less time thinking about operational costs and margins than the 5 minutes you've had to think about it.

I think the SV deadpool is rife with founders who spent too little time thinking about operational costs and margins.

Just sayin'.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#189
The laundry company I use (in the UK) are pretty awful. They only tumble-dry on a high heat and when I first tried them (as a naïve 19 year old who figured all clothes could be tumble-dryed unless they were silk or whatever) they shrunk about £500 of brand new clothes. Looking back, I feel stupid for not checking the labels, but I've since found it very hard to find clothes that are ok at high-heat.

Re: Prim (YC S13) Does Your Laundry. Pickup, Wash, Fold, Delivery, Awesome

#190
post #54

Next, we'll see the return of the milk man and we'll almost be in time for living just like exactly a century ago. These are not fresh, new ideas.

Most good ideas have precedents. The iPad was not the first tablet by a long shot. Nor was Dropbox the first service to offer syncing and backup. The difference, as here, was in subtle implementation details. But, as here, a small difference in implementation multiplied by a basic human need = great value to users.

On a related note, many of the ground-breaking Kickstarter successes were not nearly brand-new ideas. Fancy iPhone dock, smart watch, network storage and synching, these have all been done dozens of times before.

The one difference is "subtle implementation details."

Another is very slick marketing spin. The people who make the big bucks are not those who invent a new thing. It is those who present it in the right light, as a total seamless solution that solves your problem in an exciting way.

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