I love H&FJ fonts, but they're very vague about which typefaces you get access to. If I knew what they were, I'd be highly likely to sign up.
Introducing Cloud Typography Webfonts by H&FJ
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Re: Introducing Cloud Typography Webfonts by H&FJ
#32I love H&FJ fonts, but they're very vague about which typefaces you get access to. If I knew what they were, I'd be highly likely to sign up.
Join Cloud.typography and get your first five webfont packages FREE.
Choose from among H&FJ’s complete library of type families, known for
their plentiful styles and rich typographic features, each carefully engineered
to be fully functional in the browser.
and Already purchased H&FJ fonts? Log in and start your subscription, and you’ll
find all your fonts available to use with Cloud.typography at no additional cost.
Buy fonts for your computer, and they’ll instantly appear in your
Cloud.typography webfont library, too.
…seems to indicate that you pay for a base subscription (based on pageviews) and they handle hosting/serving all the fonts that you've purchased. It's not "all-you-can-eat".Re: Introducing Cloud Typography Webfonts by H&FJ
#33Yet again I'll have to use someone's arbitrary font-serving service instead of using @font-face and hosting the fonts myself. I'd really prefer to just purchase the font, but this is surely more profitable. Also, check out this section for a laugh: http://www.typography.com/cloud/how-it-works/#the-delivery-a... . "It constructs an application capable of recognizing requests from different browsers." Apparently a few…
None of the major foundries are OK with you embedding fonts into web pages by publishing their fonts as resources on the web, there to be downloaded by anyone else who wants to compose documents with those fonts.
I suspect they'll learn better with time, just as other content creation industries have learned or are learning.
It is artificial to use a subscription model for something that is basically a one-off resource. Compare the web font services with licensing fonts for printing or licensing just about any other stock resource for web development, for example.
It seems particularly odd for a foundry that normally aims at the high end of the market like H&FJ to go down this path. Not to belittle all the hard work that no doubt went into these fonts, but at text sizes, on today's screens, on an average quality web site, many visitors aren't simply going to see much difference between a good free font and the most finely-tuned Gotham or Archer, and they're certainly not going to see much difference between a good commercial font from one of the established services that charge significantly less and anything H&FJ offer. However, the pricing model they've picked here appears to be aiming for mainstream rather than the kind of exclusive/high-end sites where their extra polish might be in its element and necessary to maintain the look of quality that the site wants to show.
No doubt they'll be successful anyway, at least for a while, as plenty of places seem happy to jump on the bandwagon at the moment. But I wonder how long this X-as-a-Service gold rush to the cloud will last for before decision-makers start openly questioning whether all these mechanics are just a way of grabbing revenue and whether the extra costs they pay are really justified. Most parts of the tech industry already seem to be going the other way.
Re: Introducing Cloud Typography Webfonts by H&FJ
#34Yet again I'll have to use someone's arbitrary font-serving service instead of using @font-face and hosting the fonts myself. I'd really prefer to just purchase the font, but this is surely more profitable. Also, check out this section for a laugh: http://www.typography.com/cloud/how-it-works/#the-delivery-a... . "It constructs an application capable of recognizing requests from different browsers." Apparently a few…
For example: The ability to specify a font subset, so that only the 7 glyphs you actually use in your company name can be downloaded instead of the entire font, changing the data moved for just that single transaction from several megabytes to a few kilobytes. Extrapolate that to a handful of faces and a few hundred thousand visits and it adds up pretty quick.
Not to mention you can now stop using Comic Sans. :o)
Re: Introducing Cloud Typography Webfonts by H&FJ
#35I love H&FJ fonts, but they're very vague about which typefaces you get access to. If I knew what they were, I'd be highly likely to sign up.
Re: Introducing Cloud Typography Webfonts by H&FJ
#36Earlier quoted context omitted.
It doesn't seem to provide much in the way of competing directly with Typekit. Still, this is big news for a lot of people. H&FJ is practically THE type foundry for original typefaces. They compete on quality rather than price or other tangible benefits. Unfortunately, it's been impossible to license H&FJ type for real web use until now. The most likely group of people who will use this are type enthusiasts who prefe…
H+FJ doesn't serve the kind of user who feels that "buying individual fonts feels outdated", or who does price competition in the two digit range between different foundries. Instead, they sell to people for whom any price they could reasonably come up with for this service would be a rounding error. Prior to launching Cloud Typography, H+FJ didn't sell web fonts at all. Things seemed to have been going pretty well f…
The pricing advertised on their site appears to contradict you.
They seem to be aiming for the mainstream market rather than exclusivity, yet their prices are uncompetitive by mainstream standards, which seems an odd strategy.
Re: Introducing Cloud Typography Webfonts by H&FJ
#37Yet again I'll have to use someone's arbitrary font-serving service instead of using @font-face and hosting the fonts myself. I'd really prefer to just purchase the font, but this is surely more profitable. Also, check out this section for a laugh: http://www.typography.com/cloud/how-it-works/#the-delivery-a... . "It constructs an application capable of recognizing requests from different browsers." Apparently a few…
None of the major foundries are OK with you embedding fonts into web pages by publishing their fonts as resources on the web, there to be downloaded by anyone else who wants to compose documents with those fonts.
Re: Introducing Cloud Typography Webfonts by H&FJ
#38There are just too many excellent free alternatives to justify such subscription.
There really aren't. H&FJ make some of the best typefaces out there.
Re: Introducing Cloud Typography Webfonts by H&FJ
#39There are just too many excellent free alternatives to justify such subscription.
There really aren't. H&FJ make some of the best typefaces out there.
So do Adobe, and Ascender, and other professional foundries, and several of their font families are available completely free.
Despite all the praise for H&FJ's quality from some posters here, I've got Photoshop and a 400% zoom that says their screen fonts still have to fit on the same limited number of pixels as everyone else's, and inevitably, the pixels that get turned on are similar to other well-hinted fonts at small sizes.
I've tried a few experiments, and I'm not seeing anything to suggest that H&FJ have some magic new technology that means their fonts are going to render better than everyone else's. Indeed, the quality of rendering in Firefox on Windows 7 appears to be somewhat variable: even some of the fonts on the linked page, such as the Whitney small caps used in headings, are far from crisp. The Archer small caps if you click through the "Learn More" link also seem to have obvious rendering/hinting problems at the top of many of the glyphs (and don't look anything like the "Firefox Windows" screenshot they show on their "Render Quality" page).