Earlier quoted context omitted.
Apple is paying to put enough renewables in to cover their use How is this different than what the rest of us call "the power bill"? Is there some higher rate you can choose to pay for renewable Joules?
yes
This site looks pretty authoritative: http://www.nrel.gov/learning/re_basics.html
Hydroelectric power is considered "renewable" for what seem like good reasons. Yet, if I lived next door to Hoover Dam I would not expect to be charged extra for the privilege of consuming its locally-grown renewability. In fact, I would expect to pay less because there would be less transport loss to offset.
I'm trying to figure out to what extent this amounts to Apple writing a check to someone to bless their electricity, much like the selling of indulgences.