These rules are great but “landmark” seems like puffery, as California has had such rules for quite a while. Ironically that has meant it’s hard to unsubscribe from the New York Times except in California.
I once wrote code that checks location before hiding/showing the cancel button. It’s really absurd that the nice experience exists on all subscription sites by now but you only get to see it if your state demands it.
I just don't understand people placing the blame on you when it should be on your company. Most people in the world are just trying to keep their job - you did it. It wasn't something illegal, it was something that if you didn't do, you would have risked your job and then someone else would have done it anyway.