I think it would be uncharacteristic of Apple to raise prices anytime from now till new products are announced in September. It doesn’t match Apple’s brand image (like the author says). As pointed in another post by John Gruber, Apple kept selling the trash can Mac Pro for a very high price for years without any updates. So it can certainly afford to bear this pain for a couple of more months and bundle all the price…
I suspect you’re right, but if they don’t do it until the new stuff is announced I suspect the price hike would drown out the news of all the new stuff. And I really don’t think Apple wants that. If they announce it on, to pick a date, July 1 then by the time the iPhone is announced it will be somewhat old news. It will still get mentioned but it won’t be the main feature of every story at announcement time. Like so…
I think they could get away with it if they do something like drop the price of the lowest device tier (or minimally hold price steady) and only increase prices on their more premium line up, where the premium buyers are less price sensitive.