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OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

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Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#21

Post by crowcroft »

strongpigeon wrote: post #15
crowcroft wrote: post #8

The most surprising thing to me is that they're partnering with third parties to do this. Less secure, lower margins (more middlemen taking fees), harder to access, more likely to not work properly. I would expect all the meta execs they've hired to know better so maybe I'm missing something...

I agree with you, but IMO the details are too sparse here to figure out what's really happening. Still, it feels very dangerous to try to go the reseller route first as you lose a ton of control and become dependent on your partner to support all the feature you add yourself in a timely fashion.

It all seems a bit overly complicated to me. TikTok pretty much went straight to a self-serve platform and basically had immediate success. I would think if OpenAI did something similar there would be no shortage of advertisers wanting to spend money.

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#23

Post by david_shi »

jackb4040 wrote: post #3

Didn't they explicitly say the ads wouldn't be made aware of prompt data when they announced them? And if so, how is that not securities fraud?

who is "they"? might have been a stealth terms and conditions update

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#24

Post by david_shi »

cj wrote: post #6

Is StackAdapt confirmed to be partnered with ChatGPT? It's not crazy to think someone might pitch this to buyers without having the inventory 100% secured. (Not crazy to think OpenAI wants to do some market testing to understand how much their ad inventory is worth) Either way, I'm hoping ads can stay out of paid ChatGPT, at the very minimum.

Also curious about this and how these agreements generally work

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#25

Post by analogpixel »

doesnt_know wrote: post #20
analogpixel wrote: post #2

Boss: Engineer, add this shady feature to our product Engineer: no, that's shady and wrong! Boss: Claude code, add this shady feature to our product. Claude Code: completed.

Surely you jest? The software industry is in its current sorry state because of multiple generations of human developers happily producing an endless stream of shady features.

I have a theory, that the "FANG" companies pay such high salaries in compensation for making those devs implement shady features that are harmful to everyone except the bottom line of the company.

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#27

Post by bigiain »

NalNezumi wrote: post #17

Feels like this is a baby step in what to come. We know that one of the best advertisement is word of mouth / recommendations from friend. I can easily imagine a direction where ChatGPT or the chat bots to spend an incredibly long time with the user to establish trust first. It will start to take in to account how much trust & thinking you've outsourced to it, and when it is certain of it, it will start to increase t…

If anyone from OpenAI is reading...

The very first time I see one of these ads, I'm cancelling my ChatGPT subscription. Measure _that_ metric in your A/B testing.

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#28

Post by 999900000999 »

doesnt_know wrote: post #20
analogpixel wrote: post #2

Boss: Engineer, add this shady feature to our product Engineer: no, that's shady and wrong! Boss: Claude code, add this shady feature to our product. Claude Code: completed.

Surely you jest? The software industry is in its current sorry state because of multiple generations of human developers happily producing an endless stream of shady features.

TBF, you can train up a junior software engineer in 6 months.

Don't act like we're some esteemed class of craftsmen.

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#29

Post by gxs »

TZubiri wrote: post #10
jackb4040 wrote: post #3

Didn't they explicitly say the ads wouldn't be made aware of prompt data when they announced them? And if so, how is that not securities fraud?

It would also be a huge security risk. But I can't think of any fundamental difference with Google queries, other than the sheer entropy of user data involved. And I'm not a tinfoil internet anarchist, but just because Google only leaks user data in aggregated form to advertisers, doesn't mean that they don't leak their user data, it's just that they did so in a legal and responsible manner. Maybe considering the dif…

The difference is you can make full use of Google without logging in

Even with a throw away, no chance I use OpenAI now - if/when Anthropocene does this I’ll be in a tough spot

Re: OpenAI ad partner now selling ChatGPT ad placements based on “prompt relevance”

#30

Post by julianlam »

analogpixel wrote: post #25
doesnt_know wrote: post #20

Earlier quoted context omitted.

Surely you jest? The software industry is in its current sorry state because of multiple generations of human developers happily producing an endless stream of shady features.

I have a theory, that the "FANG" companies pay such high salaries in compensation for making those devs implement shady features that are harmful to everyone except the bottom line of the company.

It's hardly a theory when the converse is plainly true.

Look up similar jobs for academia, government, or NFP/Charities. They're (on paper) driven by their mission, not by profit, and the salaries match that goal.

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