Just to say the obvious: the new CEO is a VC partner and former CEO of Automattic. That seems very bad, no matter how "committed" they are to the vision of Bluesky.
Ultimately the goal "build a nice community where people can enjoy social interactions" is fully incompatible with "build the next Everything For Everyone Social Website like twitter/facebook/instagram/youtube/tiktok/etc so that we can get 5 billion users and start pushing ads at people". Unfortunately once you take VC funding, you no longer have the option of doing the former. From an actual content perspective Blue…
This also does not account for (1) people with multiple accounts (labellers, feeds, bots, intent) or actual activity (significant % are likely churned, didn't delete)