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Engage by Mixpanel

mixpanel.com

21–24 of 24 posts

Re: Engage by Mixpanel

#21

This looks pretty great, just one thing I wanted to share is that advanced segmentation and re-marketing in the enterprise email world has been the norm for more than a few years. I used to work at Bronto (one of many enterprise email marketing software companies) and one of our key features was an advanced segmentation/workflow engine to let customers easily set up things like this: 1) Automatically send a 10% off c…

A friend of mine founded a company that does email augmentation. Went from zero to acquisition in a year. Data is valuable.

What are they called?

I'm only aware of FullContact but would love to learn about some more companies that do this.

Searching for it on Google doesn't really seem to work well...

Re: Engage by Mixpanel

#22
post #21

Earlier quoted context omitted.

A friend of mine founded a company that does email augmentation. Went from zero to acquisition in a year. Data is valuable.

What are they called? I'm only aware of FullContact but would love to learn about some more companies that do this. Searching for it on Google doesn't really seem to work well...

isn't this what rapleaf does?

Re: Engage by Mixpanel

#23

Earlier quoted context omitted.

Extremely well. People who are users of your service enough to trust you with their mobile number are typically avid shoppers. (My experience is only with e-commerce sites in this context.)

Are the coupons that you text typically time sensitive?

Usually only valid for the next 24 hours, at least the ones I've seen.

Re: Engage by Mixpanel

#24
post #21

Earlier quoted context omitted.

A friend of mine founded a company that does email augmentation. Went from zero to acquisition in a year. Data is valuable.

What are they called? I'm only aware of FullContact but would love to learn about some more companies that do this. Searching for it on Google doesn't really seem to work well...

http://www.adexchanger.com/data-exchanges/datalogix-buys-con...
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