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Vietnam bans unskippable ads

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Re: Vietnam bans unskippable ads

#131
Translated source: https://thuvienphapluat-vn.translate.goog/phap-luat/ho-tro-p...

Online advertisements only. I was curious how they were going to implement that on TV!

It doesn't mention how much time must be in between ads

The law also prohibits advertisements that harm "national security" or "negatively affects the dignity of the Party Flag, leaders, national heroes [etc.]". Wonder if that's the real purpose here

Re: Vietnam bans unskippable ads

#133
post #86

I'm just wondering why governments think it's a good idea to regulate ads. IMO that is something the market (e.g. the users) should take care of.

Ad driven internet content is at least 25 years old, so it’s had time to settle into the equilibrium the market will converge to. The current state of things is precisely where the market drove it to, so it seems pretty clear that the “invisible hand” isn’t going to make it better and appears to favor making it worse. This seems like an obvious case where an external force is required to push the market in a direction it doesn’t naturally want to land at.

Re: Vietnam bans unskippable ads

#134
post #39
post #22

They shouldn't be surprised if ads are shown more often.

Yeah - it seems like this will cause a series of 5 second skippable ads that still sums up to >many seconds of unskippable ads (unless that's banned, in which case they will just see ads more often, as you say) I expect it will make the experience worse rather than better because the publishers will try to maintain their inventory (how many seconds of ads they show per minute watched)

Then a new regulation is needed; one that caps the ratio of seconds of ads to minute watched.

Re: Vietnam bans unskippable ads

#135

Earlier quoted context omitted.

As much as I hate ads, I don’t know that it’s so simple. There are products that do solve legitimate problems people have. Maybe there is less of that now, but in this past this was very true, and advertising helped make people aware that solutions to their problems have been developed. The first washing machine, for example. The problem comes when the advertisement manufacturers problems that didn’t previously exist…

If a product is really that good than people will legit recommend it. It's not a problem at all.

Depends on the niche, really. I despise ads, but I can also admit to having learned about products from them that I have subsequently purchased and been pleased with.

Sometimes the ad lets me know about an entire type of product that I didn't know existed but found very useful, and I probably didn't even by the actual brand that was advertised.

If you consider the general concept of "letting people know what products are available for purchase", I think it's hard to disagree that it's a reasonable thing to do. That doesn't excuse the manner in which it is done today, of course, but that core functionality is not fundamentally evil.

Re: Vietnam bans unskippable ads

#136
post #24

Earlier quoted context omitted.

The world would definitely be better without ads. All ads are poisonous. All of them first convince you that you and your life as it is is not good enough, and that in order to be happy again you need to spend money to buy a $product.

As much as I hate ads, if you don’t make yourself known to potential customers you’re very screwed

Is there not always some sort "marketplace" where people see what's being offered one way or another?

I don't think we need ads for discovery, I see it more as a nefarious way to occupy space in people's conscious.

Re: Vietnam bans unskippable ads

#138

Earlier quoted context omitted.

People won't pay a few bucks a month for YouTube. They won't pay to keep their favorite sites online. They won't pay for their news. Without ads, a lot of things wouldn't exist.

No I won't pay for premium because even if I pay for it I still get ads in the content itself. Fix that and then I'll pay. Until then I just block the ads and the sponsors.

YT makes it easy to skip embedded ads now. They mark places where people skip past and shortcut it so you don't need to watch them.

Re: Vietnam bans unskippable ads

#139
post #13

I've often wondered whether the world would be better without ads. The incentive to create services (especially in social media) that strive to addict their users feels toxic to society. Often, it feels uncertain whether these services are providing actual value, and I suspect that whether a user would pay for a service in lieu of watching ads is incidentally a good barometer for whether real value is present. Don't…

People won't pay a few bucks a month for YouTube. They won't pay to keep their favorite sites online. They won't pay for their news. Without ads, a lot of things wouldn't exist.

There are already numerous competitors to YouTube. Of course they have collectively like 1% marketshare, but that's because it's basically impossible to compete against YouTube right now. But if YouTube died, these sites would rapidly become fully competent replacements - all they're missing is the users.

Re: Vietnam bans unskippable ads

#140

Earlier quoted context omitted.

I don't think that's impractical - isn't it exactly what YouTube Premium offers, ad free viewing for £12.99 a month. I watch quite a lot of content on YouTube and really should sign up for Premium but I feel that the shockingly irrelevant ads I get presented with on YouTube are trying to drive me to sign for it - they're certainly not going to get me to buy anything!

Yet, most content on YouTube these days are sponsored by the companies trying to sell you a crap. And with 'Native ads' it's nearly impossible to have ad-free experience nowadays.

SponsorBlock works very well for skipping in-video ads.
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