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Vietnam bans unskippable ads

saigoneer.com

21–30 of 835 posts

Re: Vietnam bans unskippable ads

#21
post #2

Basically banning brand advertising ads. Interesting. This will be a pain for a bunch of developers to adhere to lol.

> Basically banning brand advertising ads.

I don't get it. Could you please elaborate? Thanks in advance!

Re: Vietnam bans unskippable ads

#24
post #13

I've often wondered whether the world would be better without ads. The incentive to create services (especially in social media) that strive to addict their users feels toxic to society. Often, it feels uncertain whether these services are providing actual value, and I suspect that whether a user would pay for a service in lieu of watching ads is incidentally a good barometer for whether real value is present. Don't…

The world would definitely be better without ads. All ads are poisonous. All of them first convince you that you and your life as it is is not good enough, and that in order to be happy again you need to spend money to buy a $product.

Re: Vietnam bans unskippable ads

#26
post #13

I've often wondered whether the world would be better without ads. The incentive to create services (especially in social media) that strive to addict their users feels toxic to society. Often, it feels uncertain whether these services are providing actual value, and I suspect that whether a user would pay for a service in lieu of watching ads is incidentally a good barometer for whether real value is present. Don't…

I don't think that's impractical - isn't it exactly what YouTube Premium offers, ad free viewing for £12.99 a month.

I watch quite a lot of content on YouTube and really should sign up for Premium but I feel that the shockingly irrelevant ads I get presented with on YouTube are trying to drive me to sign for it - they're certainly not going to get me to buy anything!

Re: Vietnam bans unskippable ads

#27

Not a great regulatory move, in my opinion. But I really wish ad companies would implement this rule across the board. If you can't sell me on your ad in 5 seconds, it's unlikely you can sell me on your product in 15 or 30 seconds. And if your product is of any interest to me whatsoever, I'm happy to continue watching the ad. I sit through movie trailers and tech ads all the time, even with an option to skip. But I h…

> Not a great regulatory move, in my opinion. Why?

Its market distortionary and makes global advertisers have to customize for the local audience, some might not bother

Re: Vietnam bans unskippable ads

#28

Earlier quoted context omitted.

Then there can be regulation of that too.

Indeed, just keep pulling the policy ratchet if tech tries to subvert.

It likely wouldn't take much to get YouTube to just shut out Vietnam; ads there are very cheap, so they probably weren't making much money anyway.
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