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But what if I want a faster horse?

rakhim.exotext.com

211–220 of 632 posts

Re: But what if I want a faster horse?

#211
post #104

Earlier quoted context omitted.

I would say they're popular because they are expensive. It's bragging rights, conspicuous consumption…

If it was just expense, then Koenigsegg would be a household name. Most enthusiasts will know them, but the average person won't. There's something more that leads culture in such a way to uphold a particular brand.

I guess the term would be "conspicuous consumption".

As to why Koenigsegg doesn't get the rep, I'll take the outside opinion that it's because their name is too inaccessible whereas "Bugatti" slips easily into rap lyrics.

Re: But what if I want a faster horse?

#212
> Overall, consistency, user control, and actual UX innovation are in decline. Everything is converging on TikTok

You have given every product team a set of parameters and asked them to optimize the product around those parameters. Namely, how much time and attention the user spends staring at your app. Is anyone surprised that convergence has taken place, when everyone is after the same thing, with the same tools, in the same environment?

The only question is: who is "you" in this scenario? Instinctively, it's the leadership team. But in one of my least popular takes, I tend to think the responsibility is ultimately "you", the user who refuses to stop scrolling. Tech leadership doesn't have vision or a moral compass, they take their direction from the metrics which ultimately measure your choices.

Re: But what if I want a faster horse?

#213

>The idea is to think outside the box and create entirely new markets instead of just new products in existing ones It's interesting that SV outwardly says it "wants to create entirely new markets instead of products in existing ones", meanwhile the actual experienced outcome for users is the same experience across multiple markets. SV is somehow failing on both of its metrics here. It's creating entirely homogeneous…

By "create new markets" they've always meant "Become useless middlemen by displacing the existing bridge between makers and consumers"

Usually their new bridge is modestly more convenient in some way, but opens the door to the worst kind of enshittification.

Re: But what if I want a faster horse?

#214

There's a fundamental reality that shapes both Netflix and Spotify's trajectory: content licensing. 2012 Netflix had access to vastly more of everyone else's library, so it was closer to an indexed search of what was available that one could watch and then getting that video onto your screen. Over time, other companies understood that they were underpricing their content and Netflix was reaping the benefits. Once ext…

> Spotify faced a similar crossroads and decided to broaden beyond music once they started losing bidding wars for licensing.

I wasn't aware that Spotify lacked much in the way of mainstream western music.

Are they having licensing issues?

Re: But what if I want a faster horse?

#215
post #207

Earlier quoted context omitted.

"Shoving content into the faces of an indiscriminating userbase" maximizes eyeball time which maximizes ad dollars. Netflix's financials are a bit more opaque but I think that's the key driver of the carcinisation story here, the thing for which "what the median user wants" is ultimately a proxy. Likewise, all social media converges on one model. Strava, which started out a weirder platform for serious athletes, is n…

> "Shoving content into the faces of an indiscriminating userbase" maximizes eyeball time which maximizes ad dollars I mean that's not really the case for paid services without ads like Netflix. They lose money the more you watch. Ideally you'd continue to pay for the subscription but never watch anything.

The marginal cost to serve you more videos is real, but it’s negligible compared to the fixed costs or cost of people not re-subscribing. So I assume that people at Netflix were optimizing for usage/engagement just like the ad driven services as a proxy for subscribe rate.

Re: But what if I want a faster horse?

#216

Earlier quoted context omitted.

> Ferraris, Lamborghinis and Porsches For street usage, I think those cars are popular because they’re beautiful more than because they’re fast (or because enthusiasts like them). My utterly soulless Lexus will drive more than fast enough to get me in serious trouble. No one will look at it and feel stirred by its beauty, whereas the typical Ferrari or Porsche coupe will look at least appealing to most and beautiful…

But a large portion of their beauty is reflective. The Countach was seen as a very ugly car by many when it was released. But it was lust-worthy for its performance. That lust-worthiness over time transformed the car's image, and now it's seen as iconic.

A lot of Veblen goods are kinda "unpleasant but striking". I mean just look at recent BMW design.

Re: But what if I want a faster horse?

#217
post #16

For any given thing or category of thing , a tiny minority of the human population will be enthusiasts of that thing , but those enthusiasts will have an outsize effect in determining everyone else's taste for that thing . For example, very few people have any real interest in driving a car at 200 MPH, but Ferraris, Lamborghinis and Porsches are widely understood as desirable cars, because the people who are into car…

What you are describing is explained beautifully in "The Tyranny of the Marginal User" essay that got a lot of commentary on HN previously, https://news.ycombinator.com/item?id=37509507.

My favorite quote ("Marl" is the hypothetical name for the marginal user):

> Marl’s tolerance for user interface complexity is zero. As far as you can tell he only has one working thumb, and the only thing that thumb can do is flick upwards in a repetitive, zombielike scrolling motion.

Re: But what if I want a faster horse?

#218
post #16

For any given thing or category of thing , a tiny minority of the human population will be enthusiasts of that thing , but those enthusiasts will have an outsize effect in determining everyone else's taste for that thing . For example, very few people have any real interest in driving a car at 200 MPH, but Ferraris, Lamborghinis and Porsches are widely understood as desirable cars, because the people who are into car…

this is such a fantastic comment because it makes a charitable attempt to explain how data driven decisions go off the rails.

and it matters because this seems to be an omnipresent phenomenon.

everything everywhere seems driven by this unless someone with decision making power is executing a specific and conscious strategy that pushes back against it.

Re: But what if I want a faster horse?

#219
post #79
post #16

For any given thing or category of thing , a tiny minority of the human population will be enthusiasts of that thing , but those enthusiasts will have an outsize effect in determining everyone else's taste for that thing . For example, very few people have any real interest in driving a car at 200 MPH, but Ferraris, Lamborghinis and Porsches are widely understood as desirable cars, because the people who are into car…

Luxury watches are a good analogy too. A $5 watch from the gas station will give you the time just fine but there’s a market for watches costing hundreds of thousands of dollars.

I'm convinced expensive watches are exclusively used as a vehicle for money laundering

Re: But what if I want a faster horse?

#220
post #16

For any given thing or category of thing , a tiny minority of the human population will be enthusiasts of that thing , but those enthusiasts will have an outsize effect in determining everyone else's taste for that thing . For example, very few people have any real interest in driving a car at 200 MPH, but Ferraris, Lamborghinis and Porsches are widely understood as desirable cars, because the people who are into car…

Nice example, but not everything is like automobiles where probably not even one in 1000 people has ever been to a track day let alone actually raced a car, but sporty marques are desired.

A very large portion of people actually cares about what they are searching for, and want the ability to ACTUALLY search and find that, with real parameters, not merely get some not-even-close stuff shoved onto their screen instead. That is NOT the serendipity of browsing the stacks in a great library.

A great example of failure is Amazon. I run a small design & manufacturing business, and years ago started getting pestered by Amazon about "Amazon Business" trying to supply both office staples and parts to businesses. This was an area that had enormous potential. Yet, they have entirely failed. I've never bought a single item, and it has faded.

Their primary competitor is McMaster-Carr [0] who does it right. Well-defined categories of everything, and highly specific search capabilities, at reasonable but not bargain prices. EVERYTHING you might search for is fully parameterized in every dimension and feature. Min/max/exact, width/depth/height/thread/diameter/material/containerType/etc./etc./etc. appropriate for each type of product. The key is McMaster DOES NOT WASTE MY TIME. I can go there, quickly find what I want or determine that they don't have it, and get on with my day.

The smaller company that does it right is still beating the tech giant a decade later. Same for other similar suppliers who actually have a clue about what their customers really want.

They continue to prevail over tech giants and VC-funded sites BECAUSE THEY ARE NOT STUPID.

It would be nice if the tech/vc crowd would also stop being stupid. They started out not stupid, but they really lose the plot when they think a few extra eyeballs this week will really win in the long run. At least provide two modes, a strict and serious search and their new messy UI. But they are stupid and this will not happen. Enshittification rules the day.

[0] https://www.mcmaster.com/

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