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In Week Two, Marissa Mayer Googifies Yahoo

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Re: In Week Two, Marissa Mayer Googifies Yahoo

#51

One strategy for Yahoo: Turn Google's strengths into weaknesses by opening up all of Yahoo's products (Search, Mail, Finance, Maps, Sports, News) to developers to be maximally programmable. Allow developers to monetize in any way they feel like (aside from fraud) and let them link together apps in creative mashups. This links together YQL, Yahoo Pipes, YUI, BOSS, and several other existing Yahoo technologies into Yah…

Interesting...

Mozilla and Yahoo would make a good strategy, considering Google/Mozilla relationship has cooled in recent years.

I like your Github/Meteor suggestion as well, albeit unlikely that either of those companies would take money or influence from Yahoo.

Also don't think Marissa Mayer has the vision for these sort of changes, although hope I'm wrong on this.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#52
post #29
post #11

I tried to reach a Yahoo PR person for comment, but my phone remains unrung, even here in Israel. I don't understand this sentence. Is her phone more likely to ring because she's in Israel, or something?

The work week in Israel is Sunday through Thursday, so there probably were people in Yahoo! offices there.

Ah, I see. Thanks.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#53
post #40

Earlier quoted context omitted.

I'd be surprised if there wasn't a hiring freeze right now while they asses what they have. If you look around this site there is all of 4 listings!!

Actually, Yahoo is hiring like crazy.

Any areas in particular?

Re: In Week Two, Marissa Mayer Googifies Yahoo

#54
Just curious, how much Google stock does she have, and does that affect what strategies she can pursue with Yahoo? i.e. it may encourage a more cooperative stance with Google than a competitive one, even if the latter is better for Yahoo individually.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#55
post #46

One strategy for Yahoo: Turn Google's strengths into weaknesses by opening up all of Yahoo's products (Search, Mail, Finance, Maps, Sports, News) to developers to be maximally programmable. Allow developers to monetize in any way they feel like (aside from fraud) and let them link together apps in creative mashups. This links together YQL, Yahoo Pipes, YUI, BOSS, and several other existing Yahoo technologies into Yah…

For the record, Mozilla is a 501(c)(3).

That is the Mozilla Foundation. There is also the for-profit http://en.wikipedia.org/wiki/Mozilla_Corporation

Re: In Week Two, Marissa Mayer Googifies Yahoo

#56
post #55
post #46

Earlier quoted context omitted.

For the record, Mozilla is a 501(c)(3).

That is the Mozilla Foundation. There is also the for-profit http://en.wikipedia.org/wiki/Mozilla_Corporation

...which is owned by the Foundation. I doubt the Foundation will hand it over.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#57

One strategy for Yahoo: Turn Google's strengths into weaknesses by opening up all of Yahoo's products (Search, Mail, Finance, Maps, Sports, News) to developers to be maximally programmable. Allow developers to monetize in any way they feel like (aside from fraud) and let them link together apps in creative mashups. This links together YQL, Yahoo Pipes, YUI, BOSS, and several other existing Yahoo technologies into Yah…

This seems like a good strategy. I've long thought Google should buy Github (assuming they would sell).

Re: In Week Two, Marissa Mayer Googifies Yahoo

#58

I think it's obvious that Yahoo! needs some serious internal "disruption." I think the biggest thing they need is relevance . Incremental improvements to their search, email, etc I don't think will matter. If Yahoo's search started being 5% better than Google, by whatever metric you prefer, would anyone really care? I would still use Google. I think in many consumer's view, and even probably many of us, we have all j…

> Incremental improvements to their search, email, etc I don't think will matter. If Yahoo's search started being 5% better than Google, by whatever metric you prefer, would anyone really care? I would still use Google.

Yup, that's the issue. I actually tried Bing on a search this week - I was pretty surprised to see it returned better results, faster, than Google. But I still use Google like everyone else. Google owns that market, like Microsoft owns the desktop.

> They need some kind of breakout product

I hope Marissa already had a plan for what that would be before starting. Without such a product, I doubt Yahoo will survive.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#59

One strategy for Yahoo: Turn Google's strengths into weaknesses by opening up all of Yahoo's products (Search, Mail, Finance, Maps, Sports, News) to developers to be maximally programmable. Allow developers to monetize in any way they feel like (aside from fraud) and let them link together apps in creative mashups. This links together YQL, Yahoo Pipes, YUI, BOSS, and several other existing Yahoo technologies into Yah…

Huh. You might be on to something there. "Champions of the open web" is a big niche that's empty right now, largely because of Google's failure to occupy it – an unforced error in my opinion. Yahoo under Marissa could seize that position. It could turn them from uncool to cool and win them a lot of good will among hackers very quickly. I'd be surprised but delighted if she did this.

Re: In Week Two, Marissa Mayer Googifies Yahoo

#60

One strategy for Yahoo: Turn Google's strengths into weaknesses by opening up all of Yahoo's products (Search, Mail, Finance, Maps, Sports, News) to developers to be maximally programmable. Allow developers to monetize in any way they feel like (aside from fraud) and let them link together apps in creative mashups. This links together YQL, Yahoo Pipes, YUI, BOSS, and several other existing Yahoo technologies into Yah…

How is that supposed to make money?
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