Earlier quoted context omitted.
How is this a disruption? Seems to me that they are building out their own fiber optic network to go toe-to-toe with the best-in-class internet/cable products on the market at a price point that doesn't really seem any better.
>at a price point that doesn't really seem any better. $70/mo for gigabit speeds and a terabyte of cloud storage and a wifi router? Or a one time installation fee for free internet comparable to what people are paying $50/mo for now? Can you direct me to the pricing for the companies that are doing anything close to this? Really, I'd love to see it. Currently, the only thing comparable is Verizon FiOS at 300mbs for o…
Is that a fact? My interpretation of the Christensen version of disruption (which I'm told is pretty much official since he wrote the book on it- literally) is when a company offers a minimal version of a product, usually much cheaper than those offered by the incumbents that are better than those offerings only on one or two dimensions. Usually these are things like consuming less power or simply costing less. Eventually these products become good enough on the other dimensions while maintaining the original value proposition that they "disrupt" the incumbents from the bottom. This is why the book is about things like hard drives, steam shovels, cell phone cameras, and minimills.
You might want to double-check next time before making such a bold statement. It seems here that you are declaring the definition of a term without having even a tenuous understanding of what it is.
Clearly attacking the market with a superior product at a price point that is more expensive than what you can currently buy is not a disruption. Offering a better product than what's currently available isn't disruption, it's innovation.