I wish there was a good option for non Apple users. From what I've heard Google made their version pretty bad, as expected. They rate limit how often you can search for your own tags, they won't show the location until a tag has been seen by multiple phones, there's poor coverage. One test I saw showed that Samsung's network was better, which makes no sense since Samsung phones should be a subset of all Android phone…
As a nomad-traveler, the Apple network is not particularly relevant to me, I don't travel to the wealthiest cities with a lot of Apple phones, but to the "rest of the world" where Android market share is close to 90% dominance. But even there, it still seems that Apple is doing better than Google (...)