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In the belly of the MrBeast

kevinmunger.substack.com

341–350 of 410 posts

Re: In the belly of the MrBeast

#341

Earlier quoted context omitted.

Your conclusion is the exact same one the above essay comes to in the next paragraphs. It concludes that the "alignment" between MrBeast and his work is a result of the larger thesis: creators are ultimately created by the audience conditions of the platform. Or, authenticity doesn't mean much when the root of the creator isn't a ground truth, but a synthesis of demand.

We do not come to the same conclusions. The last paragraph is this: “Luckily, I’d say I’m a pretty predictable guy.” Luck has nothing to do with it, Mr. MrBeast. Your predictability is the result of years of an information diet consisting of audience feedback metrics. You are the proudest creation of the YouTube Apparatus." Audience feedback metrics are only part of what a creator does. They are people with complex m…

The way I read it, the author says not that the creator as persona is synthesized by metrics, but rather that Jimmy himself is subsumed by MrBeast. He is being authentic, but that's true only because the platform inculcated those desires over a years long "information diet".

It's a view I sympathize with, even though I'm reticent to apply it to specific cases like this. Rather, when we look at these systems, we should treat their demands as prescriptive, rather than descriptive. Spotify is an excellent example. Say the recommendation algorithm starts recommending a genre, but not for any aesthetic reason. Over time other musicians that internalize the aesthetics associated with that genre and will succeed because they also get picked up by the algorithm. These artists are succeeding by making algorithm bait, but they're also being authentic because the algorithm they're courting shaped their sensibilities as artists and as people.

The article isn't making a novel observation that people are shaped by the systems around them but applying that idea to the creator economy.

Re: In the belly of the MrBeast

#342
post #55

Earlier quoted context omitted.

By "human nature", what exactly are you referring to? The statistically most common amount of extremities?

People tire of being poked with an algorithmic stick, even though it ensures a reaction.

Like the seasons and the phases of the moon and wandering of the stars?

Re: In the belly of the MrBeast

#344

Earlier quoted context omitted.

There is a straight line through 70s Falwell, 90s Limbaugh, tea party, to MAGA. All fueled by a self-reinforcing rage machine.

Reminds me of this quote: "The system itself could not have intended this in the beginning, but in order to sustain itself it was compelled to go all the way." -They Thought They Were Free: The Germans, 1933-45[0] [0] https://press.uchicago.edu/Misc/Chicago/511928.htm

Reminds me of the Ukraine war. The original intent was clearly a very short intense “operation” and then a quick annexation. Nobody planned to grind hundreds of thousands of bodies through a war machine, but “here we are” and now everyone is “forced” to go through the motions.

Re: In the belly of the MrBeast

#345
post #210
post #54

Earlier quoted context omitted.

He's not "just saying random stuff", he was a very serious thinker. Unlike Derrida he wasn't much of a joker. Perhaps language is fundamentally metaphorical, and perhaps reality is actually abstract.

That's just what I feel I didn't claim that it actually is just random stuff. But I value clarity and Baudrillard doesn't seem to try to be. However, as I said I do find his general points very valuable just his style is not my cup of tea.

He wrote in many different styles, depending on the subject and likely audience. Simulacra and Simulation, Silent Majorities and The Gulf War Did Not Take Place are very different texts.

Re: In the belly of the MrBeast

#346

I'm interested in how many people here on HN watch Mr Beast - I've never watched any of his videos ever, and I spend far too much time on YT.

Nope, on principle. I’ve tried to make YouTube as “healthy” as possible — disable shorts, disable watch history, only watch subscribed channels — and I’m still not convinced it’s a net positive in my life.

The trick is finding something else to replace it during that time at the end of the day when I don’t feel like I have the mental energy for anything else.

Re: In the belly of the MrBeast

#347
post #314
post #261

Earlier quoted context omitted.

I do. Slop content is melting the brains of the people watching that content to the detriment of society as a whole.

Probably. But this isn't really something you can control. So why bother?

Why even make this comment?

Re: In the belly of the MrBeast

#348

Earlier quoted context omitted.

Which rhetoric around Project 2025 specifically? Everything I saw claimed to be in it is actually in it, and Trump’s distance from it was complete bullshit. I haven’t heard anyone say our justice system is primarily profit-driven, and certainly haven’t heard any notable mainstreamers taking that position. One could argue lefties overplay the significance/effects of commercial incentives, but I also think it’s defensi…

This is from Rep. Jared Huffman: “Project 2025 is more than an idea, it's a dystopian plot that’s already in motion to dismantle our democratic institutions, abolish checks and balances, chip away at church-state separation, and impose a far-right agenda that infringes on basic liberties and violates public will. This is an unprecedented embrace of extremism, fascism, and religious nationalism, orchestrated by the ra…

Which parts of that quote don't align with the actual policy proposals?

https://en.wikipedia.org/wiki/Project_2025#Policies

Re: In the belly of the MrBeast

#349
post #95

Earlier quoted context omitted.

While I do agree it has a very strong focus on suggesting more of what you've recently watched, I feel it's also managing to suggest new and interesting unrelated stuff from time to time. Some habits I have is to subscribe to channels which I truly enjoy, instead of marking as "not interested" I select "do not suggest channel", and be cautious of click-bait titles. If I get lured in, I remove them from my history. So…

I've found sometime in the last year or so YouTube has been suggesting random videos from very small channels much more, which I like a lot. Most of the videos are garbage, but every once in a while I'll find a gem that entertains me and my friends. Recently I found a video of a young kid doing a taste test of a sour soda, and then demanding his dad come over from the other room to try it too. At one point the kid do…

While I cherish other kinds of videos, I too have noticed smaller creators getting recommended, and few large ones. Perhaps because most of the channels I subscribe to are smaller channels?

Re: In the belly of the MrBeast

#350

I feel like I need to see an Adam Curtis documentary* on this. [*] Spanning 5 hours.

Curtis heavily applies quick cuts, emotive footage, authoritative English narration and emotional music to lull the viewer into his views. His message wouldn't work as written essays or books because they're just not very deep - it's early YouTube MrBeast-like audience optimisation for those who don't want to discover or read on topics.
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