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Gross Apple Marketing

jonathanbuys.com

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Re: Gross Apple Marketing

#161

Post by digitalPhonix »

boringg wrote: post #124
thrwaway1985882 wrote: post #8

> I’ve watched that little animation several times, and they tell a better story in a minute twenty-five than all of Apple’s AI commercials combined. If I showed that video to someone who isn't steeped in decades of Linux, I suspect they'd ask me what an Ubuntu is. As compared to the "schlub writes an email" video, which was compelling, funny, and actually shows the product they're marketing.

Can I just point out the self gazing nature of this post? Short form: I made an Advertisement in AI, I promote it by making shitting all over Apple (get more viewership using Apple) and then finish off to say I watched my own video in amazement 5 times. What a beautiful self promotional world we live in.

I can't tell who you're saying is self promoting? Apple/the team that made the Apple ads or Ubuntu/the team that made the Ubuntu ad?

Re: Gross Apple Marketing

#162

Post by actionablefiber »

michaelt wrote: post #145
BugsJustFindMe wrote: post #65

Earlier quoted context omitted.

> As compared to the "schlub writes an email" video, which was compelling, funny OP is right, though. What you're calling "compelling" and "funny" seems very much also like messages telling you to that it's ok to lie to everyone around you including your family and friends. That's not a funny message to me. It's an appalling one.

> What you're calling "compelling" and "funny" seems very much also like messages telling you to that it's ok to lie to everyone around you including your family and friends. Eh, "lovable but lazy dumbass forgot something and has to lie their way out of it" is a pretty standard trope of boomer sitcom humour. Just imagine these ads, but the person using AI was Homer Simpson.

A lot of sitcom tropes involve behaviors that are repulsive in real life.

Re: Gross Apple Marketing

#163

Post by CaptainFever »

digitalPhonix wrote: post #161
boringg wrote: post #124

Earlier quoted context omitted.

Can I just point out the self gazing nature of this post? Short form: I made an Advertisement in AI, I promote it by making shitting all over Apple (get more viewership using Apple) and then finish off to say I watched my own video in amazement 5 times. What a beautiful self promotional world we live in.

I can't tell who you're saying is self promoting? Apple/the team that made the Apple ads or Ubuntu/the team that made the Ubuntu ad?

I think: Ubuntu/the team that made the Ubuntu ad.

Re: Gross Apple Marketing

#164

Post by moralestapia »

HumblyTossed wrote: post #28
jawilson2 wrote: post #13

Earlier quoted context omitted.

It's like the Google Pixel ads showing how you can take a picture, and change all of the scenery with AI. Nothing is real, and you can't trust anything you see or hear. I would be pretty disappointed in my wife if she A) forgot my birthday, and B) spent 10 seconds putting together a photo collage using AI. I would expect her to feel the same. Personal and financial circumstances aside, it IS the thought that counts,…

I would rather my SO just tell me they forgot. Then we could have an honest conversation about why. That, I believe, is what you should do in a marriage.

>Then we could have an honest conversation about why.

It doesn't even need to be a conversation. Humans forget things.

"Oh damn, I forgot! Let's grab dinner tonight!" or w/e, that's all people need.

Re: Gross Apple Marketing

#165

Post by Suppafly »

jawilson2 wrote: post #13
tw04 wrote: post #2

I’m not sure if the author noticed, but the intent of the commercials is to be humorous. If the image of a middle aged man writing an email like he’s in middle school didn’t tip the author off, I’m not sure what will.

It's like the Google Pixel ads showing how you can take a picture, and change all of the scenery with AI. Nothing is real, and you can't trust anything you see or hear. I would be pretty disappointed in my wife if she A) forgot my birthday, and B) spent 10 seconds putting together a photo collage using AI. I would expect her to feel the same. Personal and financial circumstances aside, it IS the thought that counts,…

>I want NO part of the future they are selling.

Most AI in a nutshell right now.

Re: Gross Apple Marketing

#166

Post by ncr100 »

devin wrote: post #43

I think this is mostly just a problem of not having good reasons to sell AI products to consumers in the first place. I recently saw some Ray Ban Meta glasses ads. One of them had a guy ask the glasses to describe what was in front of his face, and then he remarked “wow that’s accurate” (there are people skateboarding). The guy wasn’t blind. His use of the glasses made little sense. Another ad has a young man asking…

> mostly just a problem of not having good reasons

I disagree, I think this is bad ethics, and bad marketing people, working for Apple...what other explanation - same people crushed musical instruments and books, human craft-work -- using a hydraulic press, in a recent Apple advert.

Advertising certainly can show outrageous ways to behave, and it's "okay". Calling someone and simply shouting WAZZZAAAAAAP! into the cell phone, for the famous Budweiser advert during the superbowl...derives into a crew of 3-5 people shouting AAAAAAAAAAAZZZAAA into their phones, oddly. That was cute ....

However this is about enabling through lying. In one ADVERT it makes a Manager believe an Employee is more engaged than they truly are, rewriting their unprofessional language using the new "Professional" button, reasonably leading to a future misallocation of resources by the manager to the irresponsible seemingly under-skilled or simply lazy unethical employee.

What's worse is the people who are NOT using Apple products to lie. The Employees who did not lie about their grip on written language now have to compete with AI, wielded by their ill-behaved coworker. It stratifies society into Idiocracy.

This is a TERRIFYING series of advertisements chosen by Apple.

Re: Gross Apple Marketing

#167

Post by moralestapia »

jawilson2 wrote: post #13
tw04 wrote: post #2

I’m not sure if the author noticed, but the intent of the commercials is to be humorous. If the image of a middle aged man writing an email like he’s in middle school didn’t tip the author off, I’m not sure what will.

It's like the Google Pixel ads showing how you can take a picture, and change all of the scenery with AI. Nothing is real, and you can't trust anything you see or hear. I would be pretty disappointed in my wife if she A) forgot my birthday, and B) spent 10 seconds putting together a photo collage using AI. I would expect her to feel the same. Personal and financial circumstances aside, it IS the thought that counts,…

(On the ad)

The face she makes when walking away from her family ... imagine being married to that.

Re: Gross Apple Marketing

#168

Post by CaptainFever »

LeafItAlone wrote: post #150
windexh8er wrote: post #132

Earlier quoted context omitted.

Because, ultimately, I'd like to continue to think and solve on my own. If I want to leverage a chat model, which I do, I can do that very easily on my own hardware. I don't want it so far shoved down my phones innards that I'm paying for hardware that is useless outside that use case. Imagine the next 30 years when the majority of the population has no clue on how to function without cloud connected models answering…

>Imagine the next 30 years when the majority of the population has no clue on how to function without cloud connected models answering questions on the daily. The basis of this argument has probably existed for as long as humans have been able to self reflect. If technology can very reliably do something I need to do better than I can do, why would I spend energy doing it myself.

Related quote:

"They will cease to exercise memory because they rely on that which is written, calling things to remembrance no longer from within themselves, but by means of external marks." - Plato

https://fs.blog/an-old-argument-against-writing/

Related blog: https://pessimistsarchive.org/

Re: Gross Apple Marketing

#169

Post by dagmx »

makeitdouble wrote: post #156
dagmx wrote: post #51

This article is a prime example of why tech literate people aren’t inherently strong marketers for tech. What does the Ubuntu ad say to the user? How does it capture someone’s attention? None of the ad tells me why this is something worth paying attention to versus other distros or OSs, it doesn’t even tell me it’s about the OS at all unless I already know what Ubuntu is. Contrast with the Apple ads that tell you exa…

> it doesn’t even tell me it’s about the OS at all unless I already know what Ubuntu is. Try watching the iPhone ads assuming you don't know what Apple does nor what an iPhone is. They make absolutely no sense. Ads are targeted at a market, and these in particular assume some degree of familiarity. I guess the Ubuntu one in particular is to celebrate the 20 years, so it's a different vibe from a sheer call to action…

Which iPhone ad can you point me to that doesn’t have a story around a feature at the least?

Also since you bring up familiarity, does that Ubuntu ad tell you which version it’s about? What’s it telling even a seasoned Ubuntu veteran?

And lastly, there’s a much larger percent of the population that knows what an iPhone is but even if they didn’t, it’s in the name. The ads end with iPhone, by Apple and show the product.

Based on that ad, what is Ubuntu? A desktop? An OS? A computer company?

Re: Gross Apple Marketing

#170

Post by danaris »

moooo99 wrote: post #113
_fat_santa wrote: post #80

Earlier quoted context omitted.

To be fair, since the Apple Watch introduced heart rate monitoring and other "medical" features, there have been numerous reported cases of it saving a persons life, from detecting heart conditions to detecting falls.

Yeah that is true, but also not sufficient data to indicate that the Apple Watch actually net saves lives. On the other side of the coin of more widespread and continuous monitoring is always the concerns of increasing false positives

What do you mean by "net"? Are you suggesting that the Apple Watch actually causes people's deaths, too—in numbers large enough to counterbalance the lives it's saved?
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