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The Next Microsoft

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Re: The Next Microsoft

#252

Earlier quoted context omitted.

2nd this!

If you click the triangle next to the username it will 'upvote' the comment and help get it to the top. Replies have no effect on rank so there is really no reason to reply unless you have something to add.

I think all the replies to that comment are actually making more noise that the comment itself.

Re: The Next Microsoft

#253
post #173

Earlier quoted context omitted.

You know what they say about a joke that you have to explain...

Oh really? http://inagorillacostume.com/wp-content/uploads/2011/08/Amaz... http://pictures.mastermarf.com/blog/2009/090113-fedex-expres...

http://www.goodlogo.com/extended.info/2385 (Sun Microsystems)

Re: The Next Microsoft

#254
One fact: that slate trapezoid is wAy better than the new slanted window logo. The entire project is an improvement. Ps, can't wait for winrt, can't type on this stupid iPad (I'm gonna give it to my grandma to read the news on)

Re: The Next Microsoft

#255

Earlier quoted context omitted.

If this design makes you uneasy and go "But that's not Microsoft!", slap your gut and tell it to listen because that's just the branding talking. Take a step back and recognize that EVERY emotion you feel about Microsoft is arbitrary. Branding is just the mental handle we use to talk about the automatic emotions we get. That is the tough part about branding: it happens unconsciously. It is that surge of instantaneous…

I was in total disbelief when UPS started running their "brown" campaigns. They had one of the most recognizable brands anywhere and some genius decided to throw millions of dollars at the idea of confusing customers with the whole "what can brown do for you?" campaign (and all the sophomoric jokes that went with that when they screwed-up a delivery). Simply amazing. Instead of "What can UPS do for you?" they took of…

I would too. they were memorable for me. Different strokes for different folks.

Re: The Next Microsoft

#258
post #184

Earlier quoted context omitted.

Any ideas how to promote this kind of initiative in students?

Are you allowed to give your students assignments that involve redesigning existing brands? I did not go to school for design, so I really have no idea if this is allowed, but what would happen if you told the students that their assignment was to create an ad for Nike? I'd jump at something like that.

It's not the assignment that matters, it's the initiative that matters. Giving students the assignment to do something awesome isn't any different from giving them an assignment to do something ordinary.

Re: The Next Microsoft

#259
post #235

Earlier quoted context omitted.

I think you are underestimating the impact of being well known on HN for something like that. Nearly everybody who matters reads this site at least sometimes.

Although jsprinkles got slowbanned and hellbanned (still unsure why but cannot be bothered; more on that later), I had to create another account just to respond to this. This comment encapsulates, in amazingly succinct fashion, everything that is wrong with Hacker News and the people that participate in this community. I can translate "[n]early everybody who matters" in this context, and it means a subset of Silicon…

Startups create the future, not companies like IBM.

In the context of my comment, people in the orbit of world-changing startups are the ones that matter.

You make some interesting points though. Good post.

Re: The Next Microsoft

#260
post #235

Earlier quoted context omitted.

I think you are underestimating the impact of being well known on HN for something like that. Nearly everybody who matters reads this site at least sometimes.

Although jsprinkles got slowbanned and hellbanned (still unsure why but cannot be bothered; more on that later), I had to create another account just to respond to this. This comment encapsulates, in amazingly succinct fashion, everything that is wrong with Hacker News and the people that participate in this community. I can translate "[n]early everybody who matters" in this context, and it means a subset of Silicon…

No. There is no lisp. Maybe there's a link to a talk by a guy who wrote a book about lisp. Maybe there's a link to blog to a talk about clojure garbage collection. No lisp.

Also, no one links to postscript files. So, no original research, just a link to a blog about a guy who did a thing.

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