When people try and say that regulating stuff like this is impossible, I often think about how unreasonably great the regulations around “Unsubscribe” links in emails are. There really seems to be no loophole or workaround despite there being huge incentive for there to be one. Every time I click an “Unsubscribe” link in an email (it seems like they’re forced to say “Unsubscribe” and not use weasel words to hide the…
I don’t think regulation has much to do with their excellence at all - it’s largely ESPs competing to provide a better mailbox experience and using things like that and spf/dkim/dmarc conformance to reduce spam.
If there is no regulation, the government is at fault
If regulation doesn’t work, government is at fault
And if it works, they still don’t get the credit